If we said we could tell you how to start an ATM business with no money, would you believe us? It’s no secret that an ATM business has low startup costs compared to other business models. That’s one reason why it’s the ultimate side hustle.
Of course, starting an ATM business will require some startup money. But what if you could find other ways to come up with the money? What if you could start an ATM business today without thousands of dollars already saved up? Here, we’ll share some tips that can allow you to get creative with funding your business. Then, you’ll be left with absolutely no excuses keeping you from getting started.
How to Purchase Equipment
The biggest startup cost will be the ATM machine or equipment itself. You can expect this to cost around $2,000-$3,000 for just one machine. That is considerably low compared to what it costs to start a brick and mortar or other business. But not everybody has that kind of money available. So, if you want to know how to start an ATM business with no money, you have a few options.
Use a Credit Card
If you have a credit card or can open one, you can purchase an ATM machine on credit. The cost of a machine is usually within the range of credit limits. Plus, you can find a good deal where you are offered little or no interest for a certain period of time. This allows you to start generating revenue before interest accrues. This can speed up your return on investment (ROI). You even have the chance to pay off the balance with your ATM revenue before the interest kicks in!
Lease
Another option is ATM leasing, but it is much less common these days. The price of ATM equipment is not as high as it used to be. So, it often makes more sense to purchase a machine on credit than to lease. Unless you’re considering purchasing several ATM machines, it might be more profitable to borrow instead of lease due to the rates on bank financing.
If you have great credit and only want to lease the actual ATM equipment, you can get a lease for as low as $55/mo. Benefits of leasing include a fixed payment, tax deduction, and recuperation of your monthly payment by your business revenue.
However, an out-right purchase has an ROI of between 3 and 18 months depending on the situation. The national average of all our ATM operators have an ROI of 8.5 months based on a $2 surcharge. Thereby, you avoid the necessity of a long-term ATM machine lease.
Apply for a Loan
You might not have friends and family willing and able to lend you some money to start your ATM business. But you may be able to get a line of credit (LOC) from your bank or other commercial lender. Since $5,000 is a very small loan (microloan), you could consider increasing the line to help cover other expenses if you choose to go this route.
It’s a bit of a hassle to get a loan. So it might not be worth it to get a loan for less than $25,000 when you could purchase the equipment with a credit card. But some banks will open an LOC for $5,000-$15,000 if you have a good track record with them and decent credit.
To apply for an LOC, simply visit your bank or other institution where you have money in an account. Interest on a regular loan starts immediately. But on an LOC it only starts once you take the cash, and you only pay interest on the outstanding balance. So prepare yourself before you start using it. Keep in mind, too, that most traditional business start-up loans will require a decent credit score.
Qualify for a Financing Program
Third party business funding is a great way to get cash if you have locations waiting for ATMs and simply need to find the money to purchase the equipment. You can see if you qualify to get financing to start your ATM business. There is no charge to check, and no inquiry will go on your credit report.
All you do is fill out the quick pre-qualification application. Then, a financing representative will give you a call to collect the rest of your information. A soft inquiry will follow. Lastly, the financing rep will let you know what you’ve been approved for in your area based on your credit.
You will know within minutes whether or not you have been approved. If you proceed with the loan, the third party loan provider will work on your behalf to secure multiple revolving credit cards (up to ten) with varying amounts of credit. The total available line of credit could be between $25,000 and $100,000 based on your creditworthiness. So this is really only an option if you are looking to purchase multiple machines.
The third party will work to secure all of your credit cards to include up to 18 months of no interest. You complete the online form. They qualify you for free and do all of the work to secure your loans without inquiries on your credit report. There is no upfront fee; you don’t pay anything out of pocket.
However, upon approval and when you receive your first revolving line of credit, a flat fee of $2,997 charges to the first credit card you receive. This way, you’re not out of pocket and have up to 18 months to pay the fee and any other charges you incur on the cards received.
How to Provide Vault Cash
Another ATM business expense is the vault cash. This is the money you will load into the machine for your customers to withdraw. Now, at the end of the day this money is yours, but it will be tied up in your business. And you need it immediately. So how can you easily get $2,000 cash to stock your ATM machine?
Other People’s Money
One option is what we like to call other people’s money, or OPM. Technically, OPM is a slang term used in finance to refer to financial leverage in the form of borrowed capital that is used to increase the potential returns as well as the risks of an investment. However, in the case of an ATM business, it simply means you can fund your venture with help from family, friends, or a business partner in return for an agreed upon share of your business revenue.
Financing
If you decide to finance your business, you might be able to cover your cash needs from this same source. However, keep in mind that normally the credit cards aren’t used for obtaining vault cash. But, if you speak with the loan provider, you may be able to pay an additional small fee to pull cash off the cards.
Location Funding
This is probably the most common option for cash vaulting when an ATM operator is short on funds. You can make this service part of the agreement with the location owner. When you negotiate the placement of your ATM machine in someone else’s business, you will need to discuss the need for the location to provide the vault cash as part of the agreement.
Obviously, this is only an option if the location owner agrees to this arrangement. In this scenario, you will need to be willing to offer a larger share of your surcharge revenue. This will compensate the location owner for the extra work and responsibility. You will also end up reliant upon him or her for the seamless operation of your business.
For example, if something happens where the location owner fails to restock the machine, you are out of business until you have cash to offer customers. If you are able to handle the vaulting yourself, on the other hand, you have more control over your business and assume less risk of down time.
What Can Wait
Finally, when planning how to start an ATM business with no money, you want to make sure you stick to the bare necessities to start. Purchase just enough to get going. Then, as you begin to generate revenue with your machine, you can budget for other add-ons and services to enhance your business as you go.
You will have a lot of options to choose from when it comes to purchasing equipment. You will have to consider screen size, lighting, cassettes, locks, cameras, etc. But many of these upgrades can be added later; they aren’t completely necessary to get started.
Be strategic as you weigh “need to have” against “nice to have”. Bells and whistles can always be added. But you also want to make your ROI as soon as possible. You can only do that with a competitive machine. So if you need help making these decisions, talk to someone with experience in the industry or a trusted ATM vendor.
How to Start an ATM Business with No Money
The cost to start an ATM business is so low that you technically now know how to start an ATM business with no money. Keep your initial budget limited to equipment that is need to have versus nice to have. Borrow from friends and family when you can, or enter into a business partnership. Seek financing when it makes sense for your business model. Work with a reputable financier who will offer you a fair deal based on the revenue you anticipate and the rate at which you will reasonably be able to make your ROI.
If you still have questions about how to start an ATM business with no money, don’t hesitate to contact us today! You can also check out our comprehensive list of FAQs about how to get into the ATM business. These answers provide more information about what you can expect when getting started.
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Do you need an LLC for ATM business? This is a question commonly asked by new ATM entrepreneurs. It’s also asked by entrepreneurs who might have been in business for a while but are questioning whether or not they need to maintain their LLC.
The short answer is, no; you do not need an LLC for an ATM business. You have other options. Each option has its own legal, tax, and operational considerations. Therefore, it’s important to research and consult with professionals to determine the best fit for your ATM business based on your goals, preferences, and circumstances.
Every business requires some documentation. While you don’t need a specific license to operate an ATM business, you will still need some sort of business name to complete the agreement with the ATM processor as your ATM vendor and to open a business bank account. Here, we’ll discuss what an LLC entails as well as a glimpse into some alternative options.
What is an LLC?
LLC stands for limited liability company. It offers limited liability protection and more tax options which other alternatives do not. There are three main benefits an LLC offers.
Limited Liability Protection
One of the primary reasons for forming an LLC is to separate your personal assets from your business liabilities. If someone were to sue your ATM business, having an LLC can protect your personal assets from being at risk. This means your car, house, bank account, etc. are protected in the event your business is sued, is bankrupted, or defaults on a loan.
There are a number of situations where you might find yourself at risk of liability. Limited liability ensures that, regardless of the outcome of the lawsuit, your personal assets are not threatened. And if you end up struggling to pay back a loan on time and accrue significant debt, your personal assets will remain safe regardless of whether your business pays back the debt as long as you didn’t personally guarantee the loan.
Tax Considerations
Another benefit of an LLC is tax benefits and options. LLCs offer flexibility in how they’re taxed. By default, they are pass-through entities, meaning profits and losses pass through to your—the owner’s—personal tax returns. This can offer tax advantages depending on your situation. The business’s net income is then subject to income taxes (based on your tax bracket) and self-employment taxes.
A sole proprietorship or partnership is taxed in the same way, but an LLC offers the S-corporation (S-corp) option. An S-corp is an IRS tax status that an LLC can elect which allows business owners to be treated as employees of the business. This can lower self-employment taxes and will allow you to contribute pre-tax dollars to 401k or health insurance premiums.
Whether or not you think you might want this tax option depends on how much your business can/will pay you, the employee-owner. To really benefit from an S-corp, you should expect a reasonable salary of at least $10,000 in distributions a year for the work you perform.
Credibility
Finally, operating as an LLC can convey a sense of professionalism and legitimacy to potential customers, partners, and investors. This can be especially important when negotiating a placement agreement. In order for business owners to agree to share a space of their location with your ATM and to work with you, you’ll need to establish trust and credibility.
So, do you need an LLC for ATM business? No, but it might be a good idea. It really depends on the scale of your operations, your risk tolerance, and your specific business goals.
How Much Does an LLC Cost?
Setting up and maintaining an LLC involves some costs and administrative tasks, such as filing articles of organization, annual fees, and potentially more complex tax filings. In addition, with an S corp, your business might need to spend more on accounting, bookkeeping, and payroll services.
While the cost of starting an LLC varies by state, the average cost to form an LLC is $129, while the average annual cost to maintain one is $104. However, other optional LLC costs can range from just $35 to hundreds of dollars a year.
Formation Fees and Publication Requirements
When forming an LLC, you’ll typically need to pay a fee to the state where you’re registering your business. The fee amount varies depending on the state but can range from around $50 to several hundred dollars.
In some states, newly formed LLCs are required to publish a notice of their formation in a local newspaper. This requirement can add several hundred dollars to the formation costs.
Registered Agent Fees
Most states require LLCs to designate a registered agent who is responsible for receiving legal documents on behalf of the LLC. You may choose to hire a registered agent service, which typically charges an annual fee ranging from $50 to $300 or more.
Operating Agreement
While not always required by law, it’s highly recommended to have an operating agreement in place for your LLC. This document outlines the ownership structure, management roles, profit distribution, and other important details of the business. You can draft the operating agreement yourself and save hundreds of dollars on hiring a lawyer for this.
Annual Fees
Many states impose annual fees or franchise taxes on LLCs to maintain their active status. These fees can range from a nominal amount to several hundred dollars or more, depending on the state.
Business Licenses and Permits
Depending on your location and the nature of your ATM business, you may need to obtain various business licenses and permits. The costs vary widely depending on the type of licenses and permits required.
Tax Filings
LLCs are typically required to file an annual report with the state and may need to file additional tax returns depending on their tax classification (sole proprietorship, partnership, S-corp, or C-corp). You may choose to handle these filings yourself or hire an accountant, which can add to your expenses.
Ongoing Maintenance
LLCs have ongoing administrative requirements, such as holding annual meetings, maintaining accurate records, and filing necessary reports with the state. While these tasks can often be managed internally, they require time and attention.
While this sounds like a lot, it is important to remember that consulting with legal, financial, and ATM industry professionals can help you navigate the process and ensure compliance with applicable laws and regulations. The process of establishing and maintaining an LLC really depends on the complexity and scale of your business.
Alternatives to an LLC
Sole Proprietorship
The most common way new independent ATM deployers (IADs) start their businesses is by creating a sole proprietorship and operating under a fictitious business name, or a DBA—doing business as. You will be able to open a business bank account with this as well as be able to set up the vendor relationship for your business with the ATM processor.
While an LLC automatically establishes some credibility, you can also gain this with a sole proprietorship by “borrowing” another company’s name, like your ATM processing company. Some companies will license you the right to use their name as part of your company name. This often requires additional paperwork and a fee for usage rights, but it is an option for making a good impression when you are just starting out.
This is the simplest and most common form of business structure. In a sole proprietorship, there’s no legal distinction between the owner and the business. It is easy to set up and operate, but you have unlimited personal liability for the business’s debts and obligations. However, some common liabilities can be covered with general liability insurance.
Partnership
If you’re starting the ATM business with one or more partners, you could form a general partnership. Like a sole proprietorship, a general partnership doesn’t provide liability protection for the partners. However, there are also limited partnerships (LPs) and limited liability partnerships (LLPs) that offer some liability protection for certain partners.
Corporation (C-Corp or S-Corp)
Corporations are separate legal entities from their owners, providing limited liability protection. C-corps are taxed separately from their owners, while S-corps are pass-through entities for tax purposes, similar to LLCs. However, corporations have more formalities and administrative requirements than LLCs.
Do You Need an LLC for ATM Business?
If you want to know do you need an LLC for ATM business, think about your business goals. If you want to purchase and place multiple ATM machines and develop an extensive route, then an LLC may be worth your time and effort.
The more machines you operate, the more you increase your business risk. The more people you work with, the more customers you serve, and the more opportunities there are for something to go wrong. If that happens, you’ll want to be protected by an LLC.
However, if you are just starting small and aren’t sure yet where your ATM entrepreneurship journey will take you, there’s not a huge need to establish an LLC. Keep it simple and start with a sole proprietorship. It’s easy, it’s common, and your business likely will have a relatively low level of risk.
If you want to know more about starting your own ATM business, check out ATMDepot.com’s ATM Business Road Map, or contact us with any questions you might have!
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Purchasing ATM routes for sale is one of a few ways to make money with an ATM business. Whether you are thinking about starting an ATM business or you’ve already started with one or more machines of your own, you might wonder if purchasing an ATM route is a viable option for you.
Like we say all of the time, no two ATM businesses look the same. Your business should be curated to fit your specific budget and goals. There is more than one way to be successful in the ATM industry. ATM routes for sale might be one way for you, or it might not. How will you know? Keep reading to find out some pros and cons of purchasing an ATM route. We’ll explain what the process typically looks like and share our personal recommendation.
Pros of ATM Routes for Sale
Make Passive Income
One of the biggest benefits of an ATM business is the potential to make relatively passive income, regardless of how you start. Passive income means that your ATM machines make money while you sleep, travel, work another job, etc. So you are making money on each transaction made on your machines without having to be there.
But, the more time and effort you spend maintaining your machines, the less passive that income becomes. So when we say “relatively passive,” we mean that it depends on your level of experience, the number of machines on your route, and the number of operational tasks you outsource.
The more machines you have, the more work you will need to invest in your ATM business. However, you will still probably work the same if not less hours than a typical 9-5. Plus, you get to be your own boss, and you have the opportunity to replace or exceed your current 9-5 salary.
Low Overhead/Low Expenses
Purchasing an ATM route for sale will require a large initial investment (more on this later). But this cost and others associated with the business are much less than other business models. For example, you don’t need to purchase, lease, or rent real estate for a storefront. You don’t have to spend time and money on online ads and other marketing. And you don’t have to pay many (if any) employees.
Once you make the initial investment in an ATM route and vault cash, costs after that are limited. The most essential are travel, maintenance (cleaning supplies, receipt paper, tech support if applicable, and revenue share with the location owner and any other third-party services you might use.
Your biggest expense will be the one-time initial investment. After that, any costs associated with improving your machines and your business are fairly low, can be added at any time, and can be budgeted as your revenue steadies or increases.
Simple Process
Buying an ATM route is the easiest way to start an ATM business. All you have to do is search for an ATM route for sale, pay the seller, and take over the operation of all of the machines on the route.
These machines are already installed, have contracts in place, and some even include training. This removes a lot of the work associated with finding your own locations, purchasing equipment, and installing the machines.
Avoid Negotiating Locations
Negotiating locations is one of the biggest hurdles among independent ATM deployers (IADs). Although there are many strategies for simplifying and perfecting this process, purchasing an ATM route eliminates this task. Rather than spend your time approaching businesses to negotiate a placement, you can purchase a route of ATMs that are already established.
This can translate into more passive revenue and profit because you don’t have to pay yourself for the time it takes to travel to various locations, make and attend meetings, and negotiate with location owners. With that work already done, you can start making money sooner by purchasing an established ATM route.
Cons of ATM Routes for Sale
Expectation vs. Reality
It’s important to realistically manage your expectations when it comes to purchasing an ATM route. There are professionals and sellers who will make big promises (hundreds of thousands of dollars a year!) that might not be realistic for everyone.
Yes, some investors make hundreds of thousands of dollars a year with a large fleet of ATM machines (100+). But this requires a large initial investment, a lot of time and effort, and experience. You might consider purchasing an ATM route that makes $40k/year, but unless you have the experience necessary to keep those machines operational and maintain those merchant relationships, you risk making a lot less.
Dishonest Sellers
Most ATM routes for sale will provide an estimated yearly earning amount. This way you can weigh your investment against the potential return. However, this number is contingent upon the seller’s honesty. One of the downfalls of purchasing an established ATM route is that you don’t get the chance to vet the locations or choose merchants you want to work with.
Sellers will omit any negative details about the locations. Sure, most sellers want to make a bigger profit off of their established route, but others are struggling to make a profit and need out. Maybe they are just inexperienced. Or maybe the locations don’t perform well, the contracts weren’t fairly drafted, or the merchants are difficult to work with. All of these factors will be out of your control when you purchase an established route.
You also want to inquire about the contract lengths. There is little sense in buying an ATM location with only one year left on the agreement because if the merchant decides not to renew the contract, that one year might not be enough to earn back your initial investment. So make sure the seller is honest about how long the locations are guaranteed for.
Lose Money
While an ATM route does have the potential to earn you A LOT of money, there is also the risk of losing money. This is especially true if you are new to the ATM business and are inexperienced. Unless you know how to keep the machines operational, monitor trends by analyzing the journal, and work with merchants and other vendors, you could lose money.
ATM machines don’t make money while they aren’t functional. Machines lose out on transactions and revenue if the surcharge fee isn’t competitive and strategically set. Merchants can void or fail to renew contracts if you don’t show them the benefit of working with you.
So an ATM route of 10 machines making $50k a year could end up being a lot less if you aren’t able to keep the machines operational and the merchants satisfied.
Lots of Work
The bigger the ATM route, the more money you can make. However, the more machines you operate, the more work you will have to do. Maintaining a route of 50-100 or more machines can turn into a full-time job. So unless you want to replace your current full-time job with an ATM route, you might be better off making supplemental income with up to 10 machines for just a few hours a week.
You also want to consider distance. How far will you have to travel to the farthest machine on the route? Or, how far apart are the locations on the route? A route in a concentrated area or zip code will be much easier to manage than a route spread out across the state. So think about travel time and costs when checking out routes, too.
There are a few things you need to do to keep your machines up and running. You have to monitor and analyze the activity on each machine to make sure it never runs out of cash. You have to travel to each machine to stock it with cash (unless you outsource the vaulting). And you have to address any bugs, outages, error codes, or damages.
Multiply this work by the number of machines in the route you want to buy. Weigh your potential earnings against the time you will spend on the business to see if it will be worth it for you.
How to Find ATM Routes for Sale
All it takes is a simple internet search to find listings in your area. You can search “ATM routes for sale + zip code” or expand your search to include a whole city. It just depends on how far you are willing to travel.
You can also sometimes find sellers in ATM Facebook groups and communities. You might have seen some already and wondered what a route entails and why someone would sell. Usually the poster will explain, but again, you have to rely on their honesty or do your own research to verify the details.
How Much Do ATM Routes Cost?
This is a difficult question to answer definitively since numbers and factors vary widely. However, here are a few examples based on recent listings on BizQuest:
There is a listing in Kansas City, Missouri asking $50,000 for 18 locations making around $30,000 a year. In Texas, there is a route of 11 high-end locations making $30,000 a year in Austin and a larger route of 110 ATMs making $477,000 a year for $1.5 million. And in Los Angeles, California, you could purchase a route of 5 ATMs for $90,000 with an estimated cash flow of $35,000 a year.
Add to these numbers, though, the amount of cash needed to vault the machines. If you vault with your own money, you will need to factor the amount of vault cash into your investment total. The exact amount will depend on the transaction volume of each machine. The seller should be able to provide you with a specific number.
Should You Buy an ATM Route?
When it comes to the question of should you buy an ATM route, it can only be answered by you. Only you know your budget, your time, and your goals when it comes to operating an ATM business.
However, based on the risks involved with purchasing an ATM route, we recommend doing this as a way to scale your business rather than starting out this way. It is better to find your own locations, purchase your own equipment, and learn the business inside and out before venturing into existing ATM routes.
The less you know about the ATM machines and the business, the more mistakes you are prone to make. It’s better to make your mistakes on a small scale with a few machines than on a large route. Yes, there are smaller routes available; there is a route of 5 currently available in Los Angeles. But you still need enough experience to be able to confidently maintain those machines and those contracts. There are so many more unknowns when buying an existing route than there are when you find your own locations.
Once you get comfortable with your own machine(s), then you can look into purchasing an ATM route to scale your business. But we’ll let you in on a little secret: It is more profitable for you to build your own route and then sell it than it is to purchase someone else’s!
If you can get a good deal on a route and good locations, there is definitely money to be made. But buying an ATM route as a beginner will end up costing you more than just starting from scratch. If you’d like to learn more about starting your own ATM business, find out more at ATMDepot.com and get your ATM Start-Up Kit today!
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An independent ATM deployer (IAD) is someone who owns and operates at least one ATM machine. If you want to start an ATM business, IAD is the most lucrative position. In the simplest terms, as an IAD, you purchase an ATM machine, install it in a busy location, keep it functioning, and earn passive income from surcharge fees.
There are many benefits if you want to start an ATM business. First of all, you are your own boss. That means that you can set your own hours, control your own income, and outsource any parts of the business you don’t want to handle.
Additionally, an ATM business has a relatively simple business model. It requires a comparably low initial investment, you make passive income, and you can easily scale the business by placing more machines.
As an IAD, you make money every time someone uses your machine. Your return on investment (ROI) can happen in as quick as a few months depending on the location. You can monitor all activity remotely. And, there is an increasing need for ATM services.
Making Money
As an IAD, you can expect to make an annualized return of 35% – 70% or more. Remember, you make money every time someone uses your machine to withdraw cash from their checking, savings, or other accounts. At, say, $3 per transaction, a location that sees 5 transactions a day can expect to make about $450 a month.
And that’s just from one machine. Once you get familiar with the process, you can scale your business and add more machines to your route. A few machines create good supplemental income; 12 – 24 machines would be considered a full-time ATM business that only requires 10 or so hours of your time a week.
In just a few steps, you can learn how to start an ATM business. Before you can operate an ATM machine, you need to find a processor, ISO, or sub-ISO; a location, a bank, and a machine. In the upcoming sections, we’ll explain everything.
2. Paperwork and Documentation
If you want to start an ATM business, you need to find an ATM processor. You can purchase an ATM machine from anywhere; but without a processing company, your machine won’t be able to communicate to the card networks and therefore will not work. You can find an ATM processor that also sells machines, or you can purchase a machine elsewhere and then find a processor to work with.
This processing company will help make sure your ATM machine is registered, legal, and compliant. This will require some paperwork. Here, we’ll tell you what to expect so that you’re prepared. This will alleviate some stress and make sure your business gets set up quickly and smoothly.
Verify Your Identity
The process for setting up an ATM business is similar to opening a bank account in the sense that you have to verify your identity. You will have to provide the ATM processor with a copy of your driver’s license, and you’ll have to pass a background check.
The background check is mostly to make sure you haven’t been convicted of a felony or a financial crime. If so, you won’t be able to legally operate an ATM business. However, keep in mind that you can still register the business under a friend, family member, or business partner.
Equipment Order Form
You will also need to complete an equipment order. Often it’s a form on an online purchase.
Bank Account
You will need an ATM business bank account for cash that goes into the ATM and for the ATM processor to put the money back into.
It can be tricky to find a bank, but we explain this at length in another article. If you want to learn about the best banks for the ATM business, read here.
Once you have an ATM business bank account established, you can complete the ACH form and submit a voided check for your ATM processing so you can set up the ATM you purchased.
Other Forms
There is an ATM application form known as an ATM Operator Agreement. If you plan to operate ATMs in 3rd party retail locations, you’ll need to complete the IAD Operator Agreement .The agreements are the legal contracts between you and the ATM processor that list the rights and obligations of you as the IAD and ATM owner and those of the ATM processor.
The ATM processor is responsible for enabling transactions, moving funds, and providing you with remote online access to your ATM machine and its activity. This contract also confirms the details of your payment schedule.
And, as with any other income source, you will need to complete a W-9 form to report residuals for tax purposes.
A placement agreement, or site location agreement(SLA), is the contract between you and the merchant or owner of the location where you will place your ATM machine. It typically outlines the responsibilities of each party and the revenue split if applicable. You can work with a lawyer to draft this contract or use our customizable template in our member area.
3. Choosing Equipment
There are three types (smallest to largest) of ATM machines you want to check out: wall mount, free standing, and through-the-wall (TTW). The type you want will more than likely depend on how much space you have available to place the machine and how busy the location is. For example, since a wall mount ATM is smaller than a free standing ATM, it will hold less cash.
ATM Manufacturers and Recommendations
Free standing machines can be installed anywhere there is a power supply which makes placement a little more convenient than TTW. The bulky part (the interface) of a TTW ATM extends from the front of the ATM (the chassis) which fits into or through the wall protruding into the next room. This can require some construction, but it is highly secure and can facilitate 24-hour access when facing outdoors.
The most well-known and trusted ATM manufacturers are Hyosung, Genmega, and Triton. Triton is the only ATM made in the USA.
If you have limited floor space, the Genmega Onyx-W is a space-saving option that can be mounted to a counter-top or vertical surface. Additionally, the free standing Hyosung Halo II (Hyosung Halo 2) is a very popular model that has a proven track record for longevity and few problems
The through-the-wall Genmega GT3000 is compact and weather-resistant. It’s a great option for outdoor space or where space is limited. The G2500 is comparable to the Halo II and is the latest option for a brand-new Genmega ATM machine. A little bit lower in cost, it’s our second most popular machine after the Halo II.
New vs. Refurbished
It doesn’t really matter whether you buy a new or refurbished ATM machine. The five main differences are lifespan, technology, usability, compliance, and total cost of ownership (TCO). You will need to find the right balance between these factors to choose the ATM that’s right for you.
For a first time ATM buyer, we recommend a new machine. Each new model becomes more user-friendly which can be helpful for someone just learning the mechanics of an ATM machine. Plus, new ATMs can be shipped pre-programmed, meaning they are ready to use upon arrival.
But there is nothing wrong with purchasing a refurbished machine. It can, however, limit your options as not all models will be available. So weigh your feature “wishlist” against your budget, and see what models and deals your ATM processing company can offer.
Most importantly, make sure that any used or refurbished machine you purchase is certified refurbished. A certified refurbishment should include specific standards checks, detailing, and upgrades, replaced decals, the newest software, and updated security. Otherwise, you risk spending any money you saved up front on repairs and maintenance costs down the line.
Also be careful not to purchase a discontinued model. Some heavily discounted machines can be so outdated that they no longer meet legal requirements or process transactions.
4. Determining Surcharge Fee and Additional Percentage Charges
The surcharge fee is the cornerstone of how to start an ATM business. It’s the fee that users pay for the convenience of accessing their accounts from your machine and serves as the primary source of your revenue. Surcharge fees can range from $1-$8, with a standard fee hovering around $3.
However, there’s another avenue for maximizing your revenue: charging an additional percentage on top of the surcharge fee. This allows you to charge more for higher cash withdrawals made by the customer. Popular percentage options range from 1.5% to 2%, with 1.75% being the industry average.
By implementing this strategy, you can raise the maximum amount that can be charged to at least $200-$300 or higher. Keep in mind that this approach may require more capital to ensure sufficient cash availability in the machine.
Balancing Competitiveness and Profit When determining the surcharge fee and additional percentage, it’s crucial to strike a balance between competitiveness and profitability. You want your surcharge to be high enough to achieve a quick return on investment (ROI) but not so high that you deter potential customers.
Location-Specific Considerations The right surcharge fee and additional percentage will depend heavily on the location. ATMs situated in event spaces, casinos, bars, and other high-traffic areas can command a higher surcharge and percentage. Conversely, ATMs in low-income areas should have a lower surcharge and percentage to better serve the local demographic.
Revenue Share with Location Owner Another important consideration is your revenue-sharing agreement with the location owner. Your Service Level Agreement (SLA) should specify how much of the surcharge fee—and potentially the additional percentage—goes to the location owner. This is crucial for calculating how long it will take to reach your ROI.
Collaborate with Merchants The location owner may also have insights into what would be a fair, competitive surcharge and percentage to charge their patrons. Collaborating with the merchant can help you set a fee structure that benefits both parties.
5. Cash Needs and Vaulting
Cassette Types
The amount of cash your machine will hold depends on the cassette you select. One cassette can hold from 700 notes to 2,000 notes, and the number of cassettes a machine can accommodate will vary. There are fixed cassettes and removable cassettes.
Fixed cassettes must be refilled in place. Removable cassettes can be refilled in an alternate, secure location. Additionally, a multi-cassette dispenser gives you the option for more than one denomination.
Don’t worry about this too much when you are getting started. You can just use the cassette your machine comes with.
Denomination Options
The standard denomination for an ATM machine is 20s. It’s common, easy to obtain, and facilitates most withdrawal amounts (the national average being $80). However, if your ATM machine is located in a low-income neighborhood or by a laundromat or carwash, 5s or 10s might be more convenient for your customers’ particular needs.
Vault Cash
You can’t start an ATM business without vault cash. Load your machine with about $2,000-$3,000 in cash at first. Then monitor the activity to see if you need more or less to facilitate withdrawals in between vaulting. You can use your own money to vault the machine. (You can use less than $2,000 if that’s all you have and just refill the machine more frequently.)
Factor this into your startup costs, and your ATM processing company will add the total withdrawal amount back to your account via ACH. When the machine runs low on cash, withdraw it from your ATM business bank account and load it again.
Alternatively, you can delegate vaulting to the location owner who could use funds from the store’s business account. This extra responsibility for the merchant might cost you a bigger share of the ATM revenue, though.
You can also hire a third party vaulting company to handle your cash needs. This is the most expensive option but can help you avoid vaulting hassles.
Vaulting frequency depends on how much cash you load and how much activity your ATM sees. Use real-time online ATM monitoring to identify trends such as withdrawal amounts and high-usage days (paydays, weekends, holidays…). Then you will be better able to predict how much cash to load and when.
Although you’ll eventually be able to single out the best days to load cash, if you do the vaulting yourself, try to keep an irregular schedule. You don’t want someone to be able to predict when you and the cash will be vulnerable.
6. Programming and Installation
If you want to know how to start an ATM business, you need to know how an ATM works to some extent. However, there are many resources available to help.
Programming
Some ISOs, sub-ISOs and ATM resellers offer to have the ATM pre-programmed at the factory for a nominal fee. This makes it especially easy to just bolt it down, plug it in and use it when it arrives.
You can opt to do the programming yourself using videos and instruction manuals and help from your ATM provider. You can also see if your ATM processing company offers call-in assistance where you can work with someone over the phone if you have questions during the process. Or, of course, you can hire a professional technician to handle the process for you.
If you opt for the latter, make sure you are present and take notes or ask if you can record the process. That way you can do it yourself a little easier the next time if you want to.
Programming the machine involves setting up the home screen and distinguishing the denomination(s) to be dispensed. (If you ever want to change the denomination, you need to let your ATM company know.)
The machine can be programmed after it arrives at the location. Or, you can pay to have it pre-programmed before the ATM company ships it. Many ATM providers require the ATM programming and master keys to be completed by a professional field technician. Otherwise, you can inquire about call-in or scheduled programming.
Installation
You can also install the ATM machine yourself or hire a professional. First, you need to make sure the space is ADA compliant. This means that people with disabilities should have equal access to the public service of your ATM machine. This is not just your responsibility but also the responsibility of the merchant.
For example, the reachable buttons on a mounted machine cannot be higher than 48” from the ground so anyone can reach all controls. And to ensure wheelchair access, the minimum clear floor or ground space required is 30 x 48 inches (10 sq. ft.). So it is the responsibility of the merchant to ensure that this space remains clear rather than obscured by inventory or other furniture.
You will also need a power supply. Look for 110/115v 15a outlets that aren’t dedicated to other major appliances. Try to avoid glass doors and windows, too, to minimize break-in and theft temptations.
When installing the machine to the floor, it’s best to bolt it down on a flat, level surface to prevent damage and theft. You will need some equipment such as a center punch, hammer drill, concrete bit, and red head anchors. Wall mount ATM machines should come with all necessary mounting equipment.
Finally, you’ll want to connect your ATM machine to a wireless communication device. Having control of your own wireless communication device ensures that you never have to worry about dealing with the location’s ISP. This gives you more control and reliable service.
7. Setting Up a Business Bank Account
To start an ATM business, like any other business, you will need a business bank account. This can be tricky for an ATM business, unfortunately, because the cash-heavy nature poses certain money laundering risks for financial institutions. However, there are some best practices you can utilize to help find a bank to work with you.
Be a Profitable Customer
First, prove to the bank that you are worth their time. Banks make money off of customers’ account balances. This is the money that banks invest in loans and other opportunities that earn them interest payments; very little of customers’ account balances are actually held at the bank as cash.
As you know, your ATM business bank account will frequently have a low balance because you will regularly withdraw it to vault your machine. So, to make up for this, offer to move or purchase other products. For example, start a line of credit, move loans, and/or open other accounts. This is the type of customer that banks profit from; this is the kind of customer you want to be.
Be Honest
Second, be open and honest with the bank. Start where you already have strong relationships, whether it’s at a tier 1 financial institution or a local, regional, or community bank. Both have their pros and cons.
Tier 1 financial institutions are subject to more scrutiny and audits on ATM business accounts, so if you aren’t able to make yourself worth their time, they might turn you down. Smaller banks, on the other hand, might not be able to accommodate your cash or staffing needs. The only way to know whether a bank can or will work with you is if you let them know exactly what your banking needs are up front.
Be Respectful
Finally, be respectful, polite, patient, and understanding. Banks are not obligated to take you on as a customer. Each account is a strategic business decision for them. If you are denied, the bank has its reasons. It’s not personal. It might just depend on the experiences they’ve had with ATM business bank accounts in the past. So respectfully move on.
Once you do find a bank to open your ATM business bank account, be sure to show your appreciation. ATM business accounts require a lot of work. Treat the bankers kindly, bring gifts, build relationships. Be a customer they want to keep around.
There will be lots of documentation the bank will request to open your ATM business bank account. Be organized, prompt, and patient. Jump through whatever hoops you need to with a smile on your face. After all, the bank is doing you a favor.
8. Finding and Negotiating a Location
Finding a location to place an ATM machine can be a daunting task for some people learning how to start an ATM business because it requires some degree of negotiation. Unless you know someone with a business or starting a business where they will want an ATM on site, you will have to find potentially lucrative locations and convince the merchant to work with you.
Some ATM vendors also offer locations via their website inquiry system, like ATMDepot.com. We receive requests for placements and work with our nationwide IAD network to fulfill the requests. Some vendors sell locations, some partner with their IADs, and some vendors offer location finder services.
The cheapest way to get locations is with good old pounding the pavement. Go out, meet people, talk to them, tell them you’re giving out free ATMs, and strike up a conversation. There are many strategies you can employ to simplify this process.
The Best Locations
It’s a good idea to start where you are already a regular customer. You already know the business well and maybe even some of the employees. You can use this existing relationship to help you negotiate a placement. However, your ATM machine will only be profitable for you and the location if people use it. So more than looking at familiar places, you’ll want to find gaps in the market.
The best ATM locations are places where people need access to cash. Cash-only businesses (especially cannabis dispensaries); nail salons, barbershops, tattoo shops, and similar services where tipping is expected; new businesses not already approached; and locations that have liquor licenses are good places to start.
Think of places in your city that experience high foot traffic. Then, scope out the area and see if you can find gaps in ATM access. This doesn’t necessarily mean places where there aren’t already ATM machines. Places where ATMs are old, worn, or out-of-order are good opportunities as well.
If you see an ATM in one of these conditions, inquire with the location about their satisfaction with their ATM. Maybe they own it and are tired of the required upkeep. Or maybe their current IAD is unreliable and they’d be interested in changing partners. You can always add the prospect of a shiny, new ATM on the premises as a selling point.
Negotiation Tips
Your number one goal when approaching locations for ATM placement is to get in touch with a decision maker, whether that’s a manager or the owner. You want to speak to or meet with someone who has the authority to approve ATM placement at that location. With these tips, you should have no problem starting an ATM business.
Make an Appointment
Whether you cold call or arrive in person for the first contact, make sure you end up with an appointment with or contact information for the person in charge. Then, the negotiating can begin. Although cold calling is a tried and true method of contacting leads with your offer, appearing in person can be more successful for a couple of reasons.
Do Your Research
If you check out the location in person, you can get a better idea of the layout of the store and what business looks like at that location. This will be valuable information for you to refer to in your negotiations. For example, you can identify prime locations for an ATM machine and point out opportunities for the location to bring in more foot traffic and sales.
Leave Something Behind
Second, you can leave information behind. Whether it’s an ATM business card or an ATM business flier, leaving behind something tangible can help make sure that your offer doesn’t get overlooked. It also gives the decision-maker some information before calling you back; that way neither their time or yours is wasted.
Offer Value
When you get a meeting, emphasize the benefits the location will experience from having an ATM on the premises. For example, it offers a convenient service for customers, can bring in new customers, and encourages cash transactions which save money on credit card transaction fees at the counter.
Offer value, listen to the objections your prospect might have, address them, and give them time to think. Leave information behind along with your contact information. If nothing else, maybe he or she knows someone interested in your offer.
Borrow Authority
It can be especially difficult to get your first placement without a portfolio under your belt. Just align yourself with your ATM provider using their name and credibility to back you up. Explain that you work with a reputable ATM company and therefore are serious and committed to providing reliable service.
Emphasize that as it is your first placement, you are particularly committed to creating a positive experience. After all, all future placements will rely heavily on your performance at this first location. You can also add that without other machines to manage, you are able to devote more time and attention to this initial placement.
If approaching location owners still makes you nervous, you can use scripts to help you know exactly what to say. As an ATMDepot.com member, you can use ours!
9. Ownership and Responsibilities
Once you secure a location, you are ready to start an ATM business. You now have a place to deliver, program, and install your machine for use. All that’s left is documenting the final details: ownership and responsibilities.
Site Location Agreement (SLA)
If you place your ATM machine in a location owned by someone else, you will need a site location agreement (SLA). This is the legal and binding documentation of the location owner’s approval to place your ATM in his or her store. This is also the contract that documents each party’s responsibilities.
For example, you will want a clause that clearly outlines ADA requirements, one that clarifies who is responsible for vaulting the machine, and one that defines the revenue share. The location owner might want a share of the surcharge revenue as a condition of allowing your ATM placement. This could be a percentage, a set amount, or even only after you make your ROI.
Ownership and Responsibilities
Other processes and responsibilities include making sure the machine is clean and operable. You don’t make money if your machine isn’t working. And you don’t want to develop a reputation for being unreliable if your machine is frequently out of order.
So someone needs to handle any error codes. These could result from jams, low cash, low receipt paper, or other maintenance issues. You also want to make sure the ATM and the area around it remain clean so that customers feel comfortable using it.
You retain ownership of the ATM machine, even if you place it in someone else’s store, and even if you split the revenue. Your name is associated with the ATM machine and your ATM business. Any responsibilities you wish to delegate will be indicated on the associated contracts that detail the agreements.
Whatever terms you and the location owner agree upon regarding ATM operation should be documented in the SLA. You can work with a lawyer to create a personalized contract or agreement, or you can use one of our templates on ATMDepot.com if you are a member.
10. Revenue and Costs
Revenue is the money that your ATM machine brings in the form of transaction fees and advertising. Profit is what is left over after you earn back your initial investment and subtract any costs associated with operating your ATM business.
The point of learning how to start an ATM business is to make money. So how much can you make?
Surcharge Fees
The surcharge fee is the convenience fee ATM users pay for access to their bank accounts and cash. This is your number one source of revenue. You want to make your ROI as quickly as possible so that you can start to profit as soon as possible. So you might want to work backwards.
For instance, if your initial investment is $5,000 (ATM equipment + vault cash + other costs), it would take about 4-5 $3 transactions a day to make that back in a year (assuming the location is open 7 days a week). So determine a goal and work from that.
Keep in mind that the money you put in the ATM is not really invested. Those funds are either in the ATM, in the bank, or on their way back to the bank. While that money is tied up, you can liquidate it or use it if needed in an emergency. So, only use your hard costs to calculate your ROI for each location.
Monitor the activity the first few months, too, and adjust as necessary. Because 6-7 transactions at $2.50 earns you more than 4-5 transactions at $3. So if you can increase your ATM traffic by setting a lower surcharge fee, that might work out in your favor in the long run. Then, you can always increase the surcharge fee after you make your ROI.
So if you want to make thousands of dollars, you will need more than one machine. One machine is plenty to start with to learn the ins and outs of the business. One machine can generate some extra passive income to help supplement your regular salary or fund a savings account or large purchase. But if you want to rely on ATM business income, plan to scale your business.
Ad Space
If the merchant is in agreement (you will want to cover this in your SLA), you can sell ad space to local businesses to display on your ATM screen. Your ATM can be programmed to display carousel (or rotating) ads on the welcome screen or transaction screen, whether it’s for your own ATM business, the location itself, or other local, small businesses. This can be a great extra source of revenue.
Costs
When you start an ATM business, there are some costs you’ll need to consider. So how much will you be subtracting from your revenue in the form of business costs? First, consider your initial investment, then look at regular costs you will need to factor into your income.
One-Time Costs
ATM equipment will be your biggest cost. ATM machines can range between $1,300 and $8,000 depending on size and age. However, you should realistically expect to pay about $2,200-$3,000 for the machine itself.
Some costs you can avoid by putting in the work yourself. It just depends on your budget, time, and savvy. For example, ATM programming, installation, and custom screens can be done by you or a professional for a price.
You might want to factor in vault cash or not; that’s up to you. This is still your money at the end of the day, but it’s money that’s tied up in your ATM business operation that you won’t be able to use for anything else.
Many new IADs start by purchasing an ATM on a credit card that offers 12 – 18 months interest free financing. This is a great way to reduce the one-time out of pocket costs and spread them out over time paying them from the surcharge revenue.
Additional Costs
You can get an ATM machine as it comes, or you can pay for extra features and upgrades like a topper, removable or multiple cassettes, eLock, etc. You also want to purchase a wireless device and service so that you don’t have to rely on the location’s ISP.
Except for the wireless device, these are “nice-to-haves” that can be purchased later after you start making money. A wireless device is practically a necessity. If you use the merchant’s ISP and have even one communication issue that puts you out of business for a few days, you lose more than what having a wireless device costs.
You might also want to look into an ATM business insurance policy. It isn’t legally required, but it can provide you with some peace of mind knowing that you are covered in the case of an accident. You can purchase insurance at any time, and you can always adjust your policy. As you start making more money, you might spring for more coverage.
General liability is enough to start. General liability insurance is designed to protect your assets. It’s the most common and most important policy business owners purchase. It typically covers bodily injury, property damage, medical payments, and legal defense. You can expect to spend about $400-$700 a year for $1 million in general liability coverage.
General liability insurance, however, won’t cover your machine or the cash inside. So if you want more than general liability coverage, you will need to look for a more specialized insurance policy. Typically a policy to cover ATMs has a minimum of $2,500 per year, so it wouldn’t be worthwhile until you have a few ATMs to cover.
Regular Costs
Insurance premium and wireless service will be regular costs if you opt for them. But there are some costs that you can’t avoid.
When looking for potential placement locations, consider transportation costs. If a location is farther than you normally travel or is out of the way of where you live or work, then transportation to and from the machine will technically cost your ATM business.
You will also have to regularly purchase receipt paper for your machine and any cleaning supplies necessary for keeping your ATM approachable and workable.
It’s a good idea to set a little money aside each month for maintenance costs. Hopefully you won’t regularly have to pay to handle maintenance or technical issues, but these things are unpredictable. So having some money set aside for this can put your mind at ease and make sure you are able to get back in business as soon as possible!
Finally, you might have placement costs. If your location does not require a share of the surcharge revenue, then it’s all yours! But you might need to factor in revenue share as a regular cost of your business. Or, you might have found a space to lease to place your machine. Factor in this rent cost when determining how much you need to charge to make a decent profit.
11. Other Opportunities in the ATM Business
Just because you want to start an ATM business does not mean you have to be an IAD. There are lots of other ways to make money in the ATM business.
For example, you can be an ATM site locator. This is someone who negotiates with location owners on behalf of ATM owners. So someone who wants to own and operate an ATM machine but doesn’t want to put in the effort of finding a location can hire a site locator.
A site locator typically does not own any machines but matches locations and ATM owners. In exchange, an ATM site locator can request a flat rate or negotiate for a share of the surcharge from the ATM owner. Keep in mind, you could potentially be a site locator as well as an IAD if you wanted to make extra money without managing more machines.
You could be an ATM vendor, or salesperson. There are business owners who want an ATM machine on site and want to operate it themselves rather than working with an IAD. You would explain ATM options and add your commission rate to the cost of the equipment.
You can also be an ATM vaulter. If you have access to cash you can partner with ATM providers to offer cash vaulting services. You travel to each ATM and make sure it’s stocked with cash. You could charge a flat rate or create a fee schedule based on distance and travel time.
12. How to Start an ATM Business Startup Checklist
To summarize, these are the steps involved in how to start an ATM business and the things you need.
1. Find
ATM processing company
Bank
Location
Equipment
2. Complete
Background Check
Documentation and Paperwork
SLA and Other Contracts
3. Do
Programming
Installation
Vaulting
4. Start Making Money
5. Scale Your Business
While we won’t say that owning an ATM business is easy, we will say that it is relatively simple. There is a set number of steps involved in getting started, minimal startup costs, and lots of industry professionals with years of experience you can draw upon.
Each ATM business looks different. It’s completely customizable. Do what works for you. Your business will be the most successful if you are happy with it, partner with the right people, and put in the work. After that, let your business work for you.
If you still have questions, contact us at ATMDepot.com today! Want more info or ready to start your ATM Business side hustle? Download our free quick start guide now.
13. Glossary
Americans with Disabilities Act (ADA) – A 1990 civil rights law that gives people with disabilities equal access to public services by mandating certain accommodations.
ATM Owner – The individual, group of individuals, or company that purchases an ATM machine, operates it, and receives the majority of the profits made through the machine.
Cassette – The box in an ATM machine that holds a specific denomination of cash.
Certified Refurbished – Used machines that have been cleaned, fixed, retrofitted with the newest software upgrades, and furnished with replacement decals, making it nicer than just a machine categorized as “used,” before being sold.
Cold Call – An unsolicited call to a lead you’ve never had contact with before in order to convince him or her to buy into a product or service.
E-lock – An electronic lock operated by an electric current.
Independent ATM Deployer (IAD) – An individual, group of individuals, or company that invests money in an ATM to generate income.
ISO – Independent Sales Organization; a third-party company that sells credit card processing services independently from a bank or financial firm to a business that wants to accept credit card payments.
Master Keys – Sets of binary numbers used by the ATM owner to access and program the ATM machine.
Placement – Arrangement where an ATM company or IAD places an ATM in a location and owns and operates all aspects of the ATM machine. The location owner receives a small percentage of the revenue generated from the ATM in return for letting the IAD place the ATM at the location.
Processing – Communication between an ATM machine and a processing network that communicates with the user’s bank in order to approve financial transactions.
Processor – ATM vendor—or company—that sells and provides support for ATM machines.
Profit – The net income collected after investment costs.
Real-Time Online ATM Monitoring – A system that provides updates regarding ATM functions and alerts such as low cash balance.
Return on Investment (ROI) – The ratio between net income and investment. A performance measure used to evaluate the efficiency of an investment.
Revenue – The gross income collected on an investment.
Revenue Share/Revenue Split – Compensation paid to a store owner in exchange for the space for the ATM machine.
Route – The locations where you own and/or operate ATM machines that you routinely and systematically travel to and from.
Site Location Agreement (SLA) – Also known as placement agreement, is the contract between you and the merchant or owner of the location where you will place your ATM machine that outlines the responsibilities of each party.
Site Locator – A person who finds locations interested in an ATM in or at their location.
Surcharge – The fee that you set for each cash withdrawal transaction made on your ATM.
Topper – A feature added to ATM machines to display ads and other graphics.
Vaulter – The person who loads the ATM with cash.
Vaulting – The process of loading the ATM with cash.
Vendor – Company that sells and provides support for ATM machines.
Wireless Communication Device – Also known as a wireless router, it provides 4G data connection from cellular networks, and will use 5G in the future, with major carriers such as AT&T, Sprint, Verizon, and T-Mobile.
https://i0.wp.com/atmdepot.com/wp-content/uploads/2023/05/How-to-Start-an-ATM-Business-Complete-Guide-1080-×-1080-px.png?fit=1080%2C1080&ssl=110801080Amber Ivenhttps://atmdepot.com/wp-content/uploads/2022/12/ATM-Depot-Logo.pngAmber Iven2023-05-17 10:31:532024-10-25 15:04:55How to Start an ATM Business: A Guide for ATM Beginners