Does Cash App Charge ATM Fees?

by

With over 50 million users, Cash App is one of the most popular mobile payment apps. It allows users to send money, make payments, and invest. It’s especially popular with lower-income adults and young people, making ATM fees an important consideration for users on a tight budget. 

You can use a Cash App Cash Card at an ATM. But since it’s not tied to a bank account, you might be interested to know how this affects ATM fees: does Cash App charge ATM fees? Keep reading to find out more about how to use Cash App with ATMs.

ATM Fees Explained

Generally, when you use your debit card at an ATM, you will be charged two fees: one by your bank and one by the ATM owner. If you use an in-network ATM, you are only charged one fee since your bank owns that ATM. 

Some banks offer different fee structures and waive certain fees as a benefit of purchasing certain accounts. Check with your bank for more information on ATM fees for your account.

Cash App isn’t a bank, though. So does Cash App charge ATM fees?

Does Cash App Charge ATM Fees?

According to Cash App support, you can use your Cash Card at any ATM for a $2.50 fee. You will also pay any out-of-network fees charged by the ATM operator. This is similar to how your bank might charge for debit ATM withdrawals from out-of-network ATMs. Cash App is the “bank”, and you will still pay the surcharge fee imposed by the ATM itself. 

However, Cash App offers ATM benefits if you set up direct deposit. Customers who get $300 (or more) in paychecks directly deposited into their Cash App in a given calendar month qualify for unlimited free withdrawals at in-network ATMs. One out-of-network withdrawal per 31 days will also be instantly reimbursed. Each time you receive another $300 (or more) in paycheck direct deposits in a given month, free withdrawals will be extended for an additional 31 days.

But what ATMs are considered in-network for Cash App? 

Cash App primarily uses the AllPoint ATM Network. ATMs within this network are referred to as its in-network ATMs. AllPoint ATMs are commonly found at gas stations, convenience stores, and retail stores like Target, CVS, and Walgreens. Cash App has also partnered with 7-Eleven to provide free ATM withdrawals at select locations.

While not officially confirmed, experts believe that Cash App has partnered with several ATM networks to offer free withdrawals at select locations. And most commercial banks in the US (banks that have consolidated assets of at least $300 million), including major institutions like Chase, Bank of America, Wells Fargo, and US Bank, allow Cash App users to withdraw funds for free. 

How to Find In-Network Cash Card ATMs

ATMs with fee-free Cash Card withdrawals will be branded with the Cash App or MoneyPass logo. But there are a few ways you can search for in-network Cash Card ATMs, too.

First, you can search by network. For example, if you know ATMs that connect to the AllPoint ATM network offer free withdrawals, you can search for AllPoint ATMs near you. Or, if you know that Cash Card withdrawals are free at certain commercial banks, you can search by bank name for ATMs near you. 

But the easiest way is to simply check within the Cash App itself. By using the “Find an ATM” option within the Cash App, you can quickly identify in-network ATMs and avoid unnecessary fees. Just open the app, select the Cash Card icon, and click “Find an ATM”. 

Before getting started, you will be informed that you can withdraw from any ATM in the world and pay lower fees at the ATMs listed on their map. It also explains that all in-network withdrawal fees and 1 out-of-network withdrawal fee each month you direct deposit $300+ will be instantly reimbursed.

Once you allow Cash App to use your location, icons will appear on your map indicating locations with in-network ATM machines. Clicking an icon will provide you with the associated fees for using that ATM. Keep in mind that you will still be charged $2.50 unless you receive direct deposits to your Cash App. 

Why Does Cash App Charge ATM Fees?

Cash App isn’t a bank, so why does Cash App charge ATM fees? Well just like a bank, Cash App incurs costs to process transactions, which are passed on to users in the form of fees. Cash App has to pay fees to connect your card to the processing networks. This is how communication takes place to let the ATM machine “know” that you have funds available to withdraw. In most cases, this fee is passed on to the card user.

How Does a Cash App Card Compare to a Debit Card?

A Cash App Card is similar to a debit card in that it is linked to an account balance and you can use it for purchases, ATM withdrawals, and direct deposit. 

Cash App does not require a traditional bank account which makes it particularly convenient for low-income individuals and young adults. Plus, there are no overdraft fees; with a Cash App account, you can only spend what’s available. However, debit cards from banks typically offer stronger fraud protections and customer service than Cash App.

ATM fees and withdrawal limits differ as well. While ATM fees vary by bank, Cash App charges $2.50. Traditional debit card withdrawal limits generally range from $300 to $1,500 per day, depending on the bank and account type. Cash App withdrawal limits include $1,000 per transaction, $1,000 per 24 hours, and $1,000 per 7-day period.

Use a debit card if you need full banking services, direct deposits, bill pay, and higher security. Use a Cash App Card if you mainly use Cash App, want a simple spending option, and don’t need a full bank account. A traditional debit card is better if your bank offers free in-network ATMs or fee reimbursements. A Cash App Card might be preferred if you receive $300+ in direct deposits monthly to get ATM fees reimbursed.

How Does Cash App Charge ATM Fees Affect Independent ATM Owners?

Are you an independent ATM owner? Don’t worry. Fee reimbursement from Cash App (or any bank) does not directly impact independent ATM owners.

ATM operators still charge their fees. Independent ATM owners make money by charging users a surcharge fee (usually $2–$5 per transaction). Even if Cash App reimburses the user, the ATM owner still receives their fee as usual.

Cash App covers the cost for the user. When Cash App reimburses ATM fees, they credit the user’s Cash App balance after the transaction. The user still pays the fee upfront, but Cash App later refunds them, meaning the ATM owner gets paid regardless.

There is no loss to ATM owners. Unlike some bank networks that negotiate lower fees for their customers, Cash App’s reimbursement doesn’t affect what ATM owners receive. The reimbursement comes from Cash App’s funds, not the ATM operator’s earnings.

So, independent ATM owners still profit from fees, regardless of whether a user’s bank or app reimburses them later. 

Conclusion

So, does Cash App charge ATM fees? Yes. Are there ways to minimize them? Also yes.

If you have a traditional bank account and convenient access to in-network ATM machines, take advantage of fee free withdrawals with your debit card. But if you find yourself far from an ATM that is within your bank’s network, it might be easier and cheaper to find an ATM within Cash App’s network. If you don’t have a traditional bank account at all, take steps to minimize Cash App ATM withdrawal fees by using in-network ATMs and setting up direct deposit.

Interested in making money with ATM machines? Get your free ATM start-up kit today!

Setting Your Surcharge: Highest and Lowest ATM Fees

by

Like everything else, ATM fees are increasing every year. So, if you are just getting started in the ATM business, you might be wondering what a fair, competitive surcharge fee is. If you’ve already been in business for a while, you might want to know if your rates are still optimal. 

Here, we offer a number of tips and considerations when it comes to setting ATM fees for your ATM machines. You might also be interested in which cities have the highest and lowest ATM fees. If you live in or near these cities, it could help you determine the right surcharge for your specific area. Keep reading to find out how to set the right surcharge for your machines.

General Tips for Setting ATM Fees

Setting an appropriate surcharge fee for an independently owned ATM involves a mix of market research, customer psychology, and profitability analysis. Here are some best practices:

Understand the Market

The first step is understanding your market. The right surcharge fee might depend on where your machine is located. For example, high-traffic areas like airports, bars, clubs, or tourist attractions might allow for higher surcharge fees as customers prioritize convenience over cost.

You also want to analyze nearby competition. If your fee is significantly higher than other ATMs nearby, customers might avoid using your machine in favor of a cheaper one. 

Consider Customer Psychology

Psychology plays a role, too. A standard, familiar, round rate can keep customers from scrutinizing the cost. Most customers are willing to pay between $2.50 and $3.50 in areas where there are many ATM/bank options. 

The condition of your machine also adds to perceived value. Clean, well-maintained, safe machines can justify slightly higher fees. New equipment (shiny), extra features (lighted keyboard), and added benefits (coupons) add to this perceived value as well. If your machine fits one or more of these categories, it could justify a higher surcharge fee.

Conduct Profit Analysis

Third, you want to weigh profit and usage. For example, lower ATM fees might attract more users therefore increasing your overall revenue despite the lower surcharge. On the other hand, higher fees can work if there is little competition. The less ATM options users have, the more convenient your machine becomes and customers have no choice but to pay the ATM fees you set.

Be Transparent

Another ATM surcharge fee best practice is to be transparent. Display your surcharge fee clearly on the screen before customers complete their transaction. A clear, upfront disclosure can prevent negative reactions and encourage repeat customers.

On-screen disclosure is mandatory under the Electronic Fund Transfer Act (EFTA) & Regulation E. It specifies that ATM operators must provide a clear and conspicuous disclosure of any surcharge fees before the transaction is processed. Users must also be given the option to cancel the transaction if they do not wish to accept the fee.

Before a transaction is finalized, the ATM must display the exact surcharge amount being charged. There should be a message stating that the fee is in addition to any fees from the customer’s bank. Finally, there needs to be a Yes/No prompt to allow users to accept or decline the fee.

Different ATM networks (Visa, Mastercard, Pulse, etc.) may impose additional rules, including. If you connect to a specific network, it’s best to check their fee disclosure policies. Your processing company can help with this.

Act on Insights

Finally, it’s important to remember to monitor your transaction volume regularly. Find out what works and what doesn’t work to get to that sweet spot that balances customer satisfaction with profitability. 

Then, continue to monitor as the market changes. Fees might increase from year to year, or competing machines can crop up forcing you to adjust your surcharge fee again. You can, and should, adjust your ATM fees based on the patterns you observe.

Understanding ATM Fees: Flat Fees vs. Percentage-Based Fees

There are a couple of ATM fee structures you can implement: flat fees and percentage-based fees. The difference between flat fees and percentage-based fees for ATM surcharge fees lies in how the fee is calculated and how it affects customer transactions.

Flat Fees

A flat fee is a fixed amount charged per transaction, regardless of the withdrawal amount. For example, a $3.00 surcharge applies whether the customer withdraws $20 or $500.

The advantages of a flat fee structure are predictability, simplicity, and fairness. Customers know exactly how much they’re paying, it’s easier to set up and manage in the ATM system, and customers aren’t penalized for withdrawing larger amounts. 

Paying a $3.00 surcharge on a $500 withdrawal seems a lot more reasonable than for a $20 withdrawal. So, this can make your machine more appealing for those withdrawing large amounts. However, it can also deter those making smaller withdrawals. Plus, you stand to make less for more work. The more cash that’s dispensed, the more frequently you have to restock the machine. This can create more work while earning less.

You can ask your processing company about setting up tiered flat fees as well. Keep in mind, though, that this is only an option for Genmega machines on only one processing platform.

Percentage-Based Fees

A percentage-based fee is a fee calculated as a percentage of the withdrawal amount. For example, a 2% surcharge means that a $100 withdrawal incurs a $2 fee, while withdrawing $500 incurs a $10 fee.

This structure allows you to make more on higher withdrawals while offering flexibility which some customers will perceive as more reasonable. However, percentage-based fees are more complex and can be harder to explain to customers. The higher fees can discourage those withdrawing large amounts (they’ll seek a flat fee ATM machine). And some jurisdictions may regulate percentage-based fees more strictly than flat fees.

Which to Choose?

So, while a flat fee is generally preferred in the U.S. and most other regions because it’s simpler and more widely accepted by customers, a percentage-based fee might be suitable in high-value or niche markets.

If you’re targeting average customers and aiming for high transaction volume, flat fees are usually the safer choice. However, if your location attracts customers making large withdrawals, a percentage-based fee could maximize your profits.

Combining Flat Fees and Percentage-Based Fees

Now, you can also combine these two fee structures. A hybrid fee structure involves charging a base flat fee plus a percentage of the withdrawal amount and creates a tiered approach to surcharges. What this looks like is if, say, a customer withdraws $100, they would be charged either a fixed, flat fee amount ($2.00) or a percentage of the transaction (e.g., 3%), whichever is greater. In this case, the withdrawal fee for $100 would be $3.00.

This hybrid structure increases your revenue potential by earning more on larger transactions while still making a profit on smaller ones. It is also perceived by customers as fair as the fee scales with the transaction size rather than penalizing low or high withdrawals disproportionately. This also allows you to cater to a wider range of customers, both those seeking low withdrawal amounts and those seeking high withdrawal amounts.

However, customers may find the pricing harder to understand and seek a flat fee ATM for simplicity’s sake. It could also deter those needing large withdrawals. Again, high surcharge amounts for large withdrawals (e.g., $5+ on a $300 transaction) might cause some to seek a cheaper, $3.00 flat fee.

A combined, hybrid fee structure works well in a few specific location types. In premium or niche locations like airports, casinos, or upscale venues, customers are less price-sensitive. And if your ATM is located in a place where large transactions are common, the higher ATM fees are easier to justify.

Best practices for combined ATM fees are to set a reasonable rate and offer transparent disclosure. Clearly display the surcharge breakdown on the ATM screen before the transaction so customers can make an informed choice.

Fast Cash Psychology

You can maximize profits by using “fast cash” amount psychology, too. Flat rate fast cash amounts ($60, $80, $100) on the left buttons can attract the flat rate, lower withdrawal users. Then, setting greater fast cash amounts ($300, $400, $600) on the right buttons can maximize profits from percentage rate, higher withdrawal users. 

For this to work, you need to make sure you choose the right percentage. If the percentage fee is too high (e.g., 3%), customers making large withdrawals may abandon the ATM. If the percentage is too low (e.g., 0.5%), you miss out on revenue potential.

By applying flat fees to small fast cash amounts, you encourage frequent transactions. Reserving percentage fees for larger amounts maximizes revenue. This allows you to optimize profits without discouraging usage.

Highest and Lowest ATM Fees

When it comes to setting a flat fee, how do you determine the amount? There are a lot of factors to consider. 

National Averages

The average ATM surcharge fee across the U.S. typically falls between $3.00 and $3.50. According to Bankrate’s 2024 checking account and ATM fee study, the average surcharge reached a record high of $3.19. 

Of the 25 metro areas Bankrate surveyed, the three cities with the highest average ATM fees are Atlanta ($5.33), Phoenix ($5.22), and San Diego ($5.22). The lowest fees were reported in Boston ($4.16), Seattle ($4.34), and Philadelphia ($4.42).

However, smaller operators in competitive areas often charge closer to $2.50 to $3.00 to remain competitive. You’ll find higher surcharges in urban areas, often $3.50 or more, due to convenience and limited cash access. Rural areas typically have lower surcharges, ranging from $2.00 to $3.00.

Factors that Influence ATM Fees

Other factors besides competition and geographic location that influence flat fee surcharge rates include transaction volume, customer profile, operating costs, and convenience.

High-traffic locations may support higher fees without reducing usage, while low-traffic locations benefit from a lower fee to encourage transactions. In areas frequented by cost-conscious customers, such as near universities, keeping the fee closer to $2.00–$2.50 may maximize usage. If your ATM’s costs are low (e.g., rent, cash loading, maintenance), a lower fee like $2.50 might still provide a good profit margin.

ATMs in convenient or exclusive locations can justify higher surcharges since customers are willing to pay more for easy access to cash. For example, fees can go as high as $4.00 to $7.00 in locations like airports, casinos, and stadiums due to captive audiences and high convenience factors. And ATMs in bars and nightclubs are often set around $3.00 to $4.00, as people prioritize convenience over cost.

Conclusion

There is a lot to consider when it comes to setting your ATM fees. The decision will really come down to where you are located geographically, what kinds of locations your machines are in, and who your customers are and what they need. 

At the end of the day, you are the expert on determining your surcharge structure. Monitoring activity and trends on your machine as you test ATM fees will provide you with all of the insights you need.

Your ATM processing company can answer any questions you might still have. Contact us at ATMDepot.com and get started today!

How to Set Up an ATM Business: Tools You Need

by

If you want to know how to set up an ATM business, you have to know what tools you will need. Starting an ATM business requires specific tools, equipment, and planning. Having this information ahead of time can help you get into business as soon as possible with minimal mistakes.

This article offers you a glimpse at the tools you will need throughout the course of setting up an ATM business. We will even let you know which tools are required, which are optional, and which are recommended. By the time we’re finished, you’ll know just how to set up an ATM business.

Business Formation

One of the first things you’ll need to do is set yourself up as a business. There are a few ways to do this. You can set up an LLC. This provides you with limited liability protection, some tax benefits, and credibility. An LLC does involve some costs and administrative tasks, so you might not consider an LLC until you’ve gotten established and started bringing in some money.

The other thing you can do is set yourself up as a sole proprietorship. This is how most new independent ATM deployers (IADs) start their businesses. When you create a sole proprietorship, you operate under a fictitious business name, or a DBA—doing business as. Regardless of which route you take, you will need this information to open a business bank account and set up the vendor relationship for your business with the ATM processor. 

A business bank account is the second tool you’ll need during the business formation stage. You can’t get very far without it because the ATM company you process with will need the account information. This bank account is where you will withdraw the cash from to stock the ATM machine. It’s also where the processing company will send, or settle, the withdrawn funds so that you can continue to regularly fill your machine and operate.

ATM Equipment

Once you have your business entity and bank account set up, you can purchase equipment! You can purchase equipment earlier, it just saves a step to purchase equipment from the same company you process with. Here, you have many options. 

In short, the largest ATM manufacturing companies are Hyosung, Genmega, and Triton. There are three sizes of ATM machines: wall mount (smallest), freestanding (most common), and through-the-wall (TTW). You can purchase equipment new or refurbished.

Depending on what machine you select, you might have some options regarding features. Keep in mind that most upgrades and add-ons like extra cassettes, special locks, fancy keypads, toppers, etc. are nice to have rather than need to have. This is especially true if you are operating on a tight budget. Many of these things can always be added later once your business starts making money.   

Cash Management

One of the biggest questions about how to set up an ATM business is about the cash. Where does it come from? Whose is it? Where does it go? You have a few options when it comes to cash vaulting as well. 

Most IADs stock their machines with their own cash. You might need $2,000-$3,000 to start. This gets calculated into your startup costs. This money is yours, and after it’s withdrawn it gets redeposited into your account. However, it’s tied up in your business—you can’t use it for anything else or you will have an empty machine! And an empty machine can’t make money.

While $3,000 sounds like a lot of dough, it’s usually the wisest decision for the business. You can arrange to pay the business you set up in to handle this, or you can pay a third party vaulter or service to take care of the cash needs. But those regular bills add up. Alternatively, once you make back your own investment, you stand to profit more. So using your own cash is typically cheaper in the long run.

Location and Placement

You also need a location at which to place your machine. Typically, this would be someone else’s business: convenience store, salon, food truck park, etc. However, it could also be a space you rent in, say, a shopping mall or plaza. 

Working with another business is the cheapest way to operate. You can negotiate a share of the surcharge as incentive, but you don’t have to. An ATM offers a number of other benefits to store owners which you can leverage to help you close a deal. 

When you do, you will need a site location agreement. This is a contract between you and the location owner. It should include details like each party’s responsibilities, revenue share if applicable, termination agreement, etc. You can get a template for this or create your own. Just make sure you cover your bases and don’t neglect this necessary tool.

In terms of physically placing the machine, you’ll need a few things. First is a power supply. It is recommended that you use 110/115v 15a outlets that aren’t dedicated to other major appliances (freezers, refrigerators, etc.). It’s a good idea to use a surge protector, too, and maybe even an uninterruptible power supply (UPS) so that your machine remains operable during any outages.

Finally, you’ll want a drill and bolts to secure your machine to the ground. It’s cheap. It’s easy. And it will save you a lot of headache if someone gets the bright idea to try to steal or break into your machine!

Software and Connectivity

Now, you have your business, your equipment, and your location. You’re ready for customers, right? Wrong. Your machine needs to be connected to the card networks for it to communicate with users’ accounts and dispense cash. Therefore, you need to program the machine. You can do this with the help of your processing company. 

Make sure you have a strong, reliable internet connection. You can use the location’s internet service provider (ISP), but we recommend purchasing your own wireless device. This provides you with control over the functionality of your machine so that you aren’t at the mercy of someone else if connection is lost. The sooner you’re up and running, the more money you’ll make.

Compliance and Security

Next, you want to make sure you are compliant and secure. Your location might require that you have some sort of liability insurance. If they don’t, we’d still recommend it. You can get general liability coverage affordably. This is also something you can opt to spring for after you start making money if you so choose. 

You will also want to make sure your machine is under surveillance. This might mean purchasing security cameras if the location doesn’t have them already. There are other tools you can purchase, too, like anti-skimmer devices and GPS trackers. It just depends on your budget, how much risk your location faces, and your own comfort.

You will, however, want to monitor your machine and its activity. Fortunately, your ATM processor can set you up with remote online monitoring. This provides you with metrics and insights that allow you to manage your machine without having to physically be on-site. 

Marketing and Branding

Once you know how to set up an ATM business, you can focus on marketing. When you’re up and running, you will want to make efforts to bring in customers. The most important thing you can do is make passersby aware it exists! This might involve investing in signage and/or creating an online presence. You can use social media platforms and/or have a custom web page made.

Branding can help create a sense of loyalty and recognition with your customers. It also goes a long way with negotiating new locations when you’re ready to place more machines. You can use social media, a custom web page, custom graphics to display on your ATM machine, and even a custom wrap to spice up a generic machine. 

All of this is optional. However, regularly investing in your business can help generate more revenue.

Ongoing Maintenance

There are some things you’ll have to budget for regularly. For example, if something goes wrong with your machine, you’ll want to have money set aside for a technician if necessary. You will also need a supply of printer paper to refill the machine. It’s a good idea to have some light cleaning supplies on hand, too. No one wants to use a dirty machine. 

Financial Tools

To help manage your finances, you can use accounting software like QuickBooks to keep track of revenue and expenses. Use reporting tools, like those associated with your remote online monitoring system, to monitor transaction reports for performance insights.

Networking and Support

The final tool you’ll need if you want to know how to set up an ATM business is a strong network and support. Partner with an ATM company that offers ongoing support and 24/7 technical assistance. Seek out ATM industry experts and build relationships. Join ATM industry forums and groups where people are always asking questions and offering advice.

Don’t go it alone. Learn from others to minimize avoidable mistakes, share your own experiences, and celebrate successes. 

Now You Know How to Set Up an ATM Business

Now you know how to set up an ATM business, and maybe even a little more than just that! Your next step is to get in contact with an ATM processing company who can help you get all of your documentation in order so that you can get started!

ATMDepot.com is your trusted ATM vendor, processor, mentor, and technical support team. Get your FREE ATM start-up kit, or contact us with any questions you might still have. 

Grab your toolbelt—it’s time to get to work!

How to Start ATM Machine Business in 2025

by

How to start ATM machine business in 2025? Well, not much has changed in the past few years. The ATM machine business is a pretty stable, reliable business model that doesn’t involve a huge learning curve. You don’t need any specific education, training, or certification to get started. 

Resolving to be healthy, wealthy, and wise this new year? Don’t wait for good fortune—make it. Make the wise decision to generate some semi-passive wealth. If you want to get into the ATM industry, we can tell you how to start ATM machine business in just a few simple steps.

There is a lot of information out there about the best way to start an ATM machine business. So we’ll break it down into a few simple steps and provide you with information you’ll need to keep up with current trends and evolving technology.

How to Start ATM Machine Business in 2025 in 5 Simple Steps

Step 1: Choose Equipment

The first step in how to start ATM machine business is to select your machine. You can purchase your machine from anywhere, really. But you have to keep in mind that you cannot simply purchase a machine and be in business. That machine must be connected to credit card networks, and that can only happen through a processing company.

So, it might be best to purchase your equipment from an ATM company that serves as a vendor as well as a processor. That way, you know that the equipment you purchase is compliant (more on this later) and will connect to the processing networks. 

Step 2: Paperwork and Contracts

Second, you’ll need to complete the necessary paperwork and contracts. Don’t be daunted, though. It’s really quite basic and nothing more than you’d need to start any new job or business venture.

You’ll need to provide a copy of your driver’s license, complete a background check, and submit an ACH form. This ensures that you are legally allowed to own an ATM business and lets the ATM company know where to deposit your revenue!

And, just like any other “job”, you’ll need to complete a W-9 form for tax purposes as well as any other contracts or documents required by the ATM company who will process your transactions. For example, the ATM company will need documentation of what denominations you plan to dispense and how much you plan to surcharge. This can always be changed, so don’t worry. Once you’re in business, you’ll get a better idea of what you need to service your customers. 

Step 3: Find a Location

This is the fun part. We can give you all the advice in the world, but when it comes down to it, you really know best. The best locations really depend on where you’re located. Where is there a gap in the market? What businesses do you already have a good relationship with who might benefit from ATM services? What locations are convenient for you to commute to?

These are all factors when it comes to choosing locations to partner with for ATM placements. But, of course, it comes down to a little bit of research on your part. What locations need ATM service? What locations are unhappy with their current provider or just need an upgrade? These are prime opportunities for you.

Then, once you find a location that is interested in partnering with you, you will want to develop a contract that meets the needs of both parties. Part of your startup paperwork will include a placement agreement that stipulates a number of policies. Will you share the surcharge revenue? Who is responsible for vaulting? Who will be providing the internet connection? What happens if one party wants out of the contract? These are all clauses you’ll want to consider in a contract between yourself and the location owner.

Step 4: Choose Your Surcharge

A major part of operating an ATM business is setting your surcharge fee. This is the fee that users pay to use your machine out-of-network from their own bank network. This is how you make money from your machine. This fee is increasing across the country, so anywhere from $3-$5 is becoming the standard. 

However, it’s a good idea to gauge the fees in your area to make sure you’re offering a competitive rate. It doesn’t make any sense, for example, to set a $4 surcharge fee if the ATM down the street offers ATM service for $3 a transaction. Alternatively, if the ATM down the street offers a $4 surcharge fee, you stand to make a lot more in just quantity if you offer a $3 surcharge fee.

Step 5: Install Your Machine

Once you have your equipment and location chosen, you can install! Installation is fairly simple. You can do it yourself or, if you choose, can hire a technician to install it for you. The most important installation tip is to bolt your machine down! Making sure that your equipment doesn’t budge is a huge deterrent to thieves.  

Your equipment can come pre-programmed. But if it isn’t, this is also something you can easily take care of yourself either with the help of a user manual, technician call, or video. Once you’re installed and programmed to communicate with the network, you’re in business and ready to make money!

How to Start ATM Machine Business in 2025: What’s Changed

Every year, there are advancements in technology, innovative solutions, and regulations and laws you must abide by. Existing ATM machine business owners know that it is their responsibility to keep up with these changes from year to year. 

But as a new ATM machine business owner, you simply need to be sure that all of the information you receive regarding how to start ATM machine business is relevant, up-to-date, and compliant. Here are some areas to consider:

Regulatory Updates and Compliance

Regulations are always changing no matter what industry you’re in. For the ATM industry, this might apply to accessibility and compliance with the Americans with Disabilities Act (ADA). Or it could apply to payment card industry (PCI) which involves ATM PIN pads and data encryption. 

Furthermore, the rise of cryptocurrency ATMs has attracted regulatory attention due to concerns over money laundering and compliance with financial laws. Operating such machines requires strict adherence to anti-money laundering (AML) regulations, and non-compliance can lead to legal actions.

In other words, ATM equipment you purchase and how you set it up matters and might change from year to year. But you don’t have to worry. There are a number of trusted resources available to guide you including your ATM company. It is their job to ensure that operators they contract with are fully compliant—that is, if you work with a reputable ATM company. 

Technological Advancements

Technology is always changing, too. Newer ATM technology is typically more user friendly, both for the operator and the customer, which is a benefit of purchasing the newest equipment you can afford.

Customers trust equipment that looks sleek, clean, and, well, functional. Moreover, the more convenient ATM features are, the more likely customers are to use it over competing machines. That equates to more transactions and more revenue for you. 

The market is experiencing a shift towards smart ATMs equipped with features like mobile integration, biometric authentication, and cash recycling capabilities. These advancements enhance user experience and operational efficiency, making them a competitive choice for new ATM deployments.

There’s also a growing trend towards ATMs that support contactless and cardless transactions, allowing users to initiate withdrawals using mobile apps or biometric data. Implementing such features can attract tech-savvy customers seeking convenience. 

A decline in physical cash usage could influence your business. However, while cash usage may decline, ATM service is still something consumers need and expect. Just because there are more payment options now doesn’t mean no one uses cash. It is still necessary and convenient in a number of situations. 

And while ATM fees are rising, that just goes to show that there is more money to be made in the industry. Whether you meet the market standard or offer a competitively low surcharge fee, chances are that customers will pay it for convenience’s sake, and that’s good for business.

Security

The more safeguards that are put into place, the more creative criminals get. When one barrier arises, a new breach is invented. Therefore, it is important to remain aware of innovative ATM attacks, tampering tactics, and potential points of a breach so that you can be proactive in preventing and closely monitoring your machines. 

You can’t spot tampering if you don’t know what to look for, and you can’t protect your machine if you can’t predict how someone might attack it. Vigilance is the most important thing you can do when it comes to ATM security. So you need to remain educated about what to look for and actions to take in response.

Tips for How to Start ATM Machine Business in 2025

As you work to start your ATM machine business in 2025, follow these simple tips to ensure you minimize mistakes and maximize success:

First, keep yourself informed of changing regulations. Regularly consult with ATM industry news sources and updates from your ATM company to ensure you remain compliant with the latest standards. 

Second, if your budget allows, invest in advanced technologies. Consider deploying smart ATMs with features like contactless transactions and biometric authentication to meet evolving consumer preferences.

Third, assess market demand. This might mean finding the most lucrative location or simply understanding regional cash usage trends so that you can adapt your business model accordingly. 

Finally, never compromise on security. Implement robust security protocols to protect against fraud and comply with anti-money laundering (AML) regulations, especially if dealing with digital currencies.

By staying knowledgeable of these developments and adapting your business strategy, you can position your ATM business for success in the evolving financial landscape of 2025. Ready to get started? ATMDepot.com can help. Get your free ATM startup kit or contact us today! Check out our complete guide on how to start an ATM business for beginners here. 

Happy new year! We at ATMDepot.com wish you health, wealth, and wisdom. It’s in your hands now!

The Gift that Keeps on Giving: Give Yourself the Gift of an ATM Machine Business

by

If anyone is wondering what to get me for Christmas, I’m a size ATM machine business. 

With the holidays right around the corner, it’s easy to get overwhelmed trying to find the perfect gift for those special people in your life. But it’s important not to neglect self-care. It might even be more important than ever. After all, is anyone else going to gift you an ATM machine business?

Keep reading to learn more about the psychological and emotional motivations behind self-gifting and the ongoing benefits of an ATM machine business.

Why Self-Gift?

Self-gifting is not sad. Actually, it helps boost self-esteem. Our culture is embracing, normalizing, and encouraging the practice of self-care due to the number of psychological and emotional benefits. Self-gifting eases stress, promotes relaxation, and enhances feelings of wellbeing. According to CivicScience, 42% of Americans plan to buy themselves a holiday gift this year.

It’s okay to think of ourselves sometimes. We spend most of our time concerned about the wellbeing of others (partners, children, colleagues), so when we slow down and think about ourselves, that pressure is alleviated if only for a moment. 

Humans thrive on recognition and positive reinforcement. But, frankly, all of that typically ends once we grow up and become adults. No more awards for perfect attendance. No more pizza parties for stellar test scores. As responsible adults, we must contribute to the workforce, do our civic duties, and raise healthy families. But we are also responsible for our own wellbeing. Arguably, no one can nurture that better than ourselves.

Reasons People Self-Gift

Self-gifting can be an act of self-love, promoting mental and emotional wellbeing. It’s a way to nurture oneself and practice self-compassion.

Self-gifting is a way to reward our achievements, and we get to define those however we want. It might be after reaching a personal or professional milestone or a form of recognition and motivation for future accomplishments. 

Maybe that milestone is a savings goal or other exercise in self-restraint. After waiting, saving, or working toward something, self-gifting can be a satisfying reward for patience and discipline. 

Self-gifting is also a way to celebrate independence, especially after significant life changes like a breakup or a new chapter in life. The ability to buy oneself a gift can reflect financial independence and personal agency, which can be empowering.

Birthdays, holidays, and other special occasions are the perfect opportunities to recognize yourself. As an adult, no one is sending you birthday card money anymore. So it’s up to you to celebrate yourself! After all, only you know what you really want anyway, right?

Buying a gift for yourself can mark a journey of personal growth or symbolize self-appreciation for becoming a better version of yourself. It can also be a way of acknowledging your perseverance through a challenging time.

Self-gifting is associated with self-empowerment and mindfulness, fostering a healthier relationship with oneself. Of course, it is most effective when done in moderation—you want it to be special. 

And what if you could gift yourself something that would continue to benefit you, that actually earned you more than what you paid for it? Wouldn’t that be special! An ATM machine business might be just the thing.

Ways to Treat Yourself

So what does self-gifting look like? Is it a specialty coffee after a grueling grocery trip? Is it those kicks you’ve had your eye on? A long overdue vacation? 

Self-gifting can take many forms, ranging from small indulgences to more significant investments in yourself.

One of the most common indulgences is a nice dinner or a night out with friends. But it can be even simpler, like treating yourself to a rare treat or dessert or premium coffee or adult beverage to enjoy at home.

Sometimes, you just need to shop to decompress. Retail gifts can include clothing, jewelry, or even tech gadgets. But gifts can come in the form of experiences, too. Treat yourself to a spa visit, travel, or a concert or show. 

Self-care can also include hobbies. Time is, after all, one of our most valuable resources. Dedicate some time to journaling, reading, or other creative projects. Start a workout routine or attend a wellness or fitness class—good for mind, body, and spirit!

Heck, while we’re talking mind, body, and spirit, how about some rest? Take a personal day to rest or enjoy without obligations. Consider a digital detox, unplugging to give yourself some mental space.

Finally, consider investing in yourself. Take an online course, learn new skills, or develop professionally if that is an area of your life you’d like to enhance. 

Now, while self-gifting typically requires spending some money, an ATM is an investment that can offer you a return. Is there any better gift than financial freedom?

Why an ATM Machine Business Is the Gift that Keeps on Giving

An ATM machine business is one of the simplest ways to generate semi-passive income. The main startup cost is the equipment itself, and it immediately starts paying for itself when you’re connected and in business! Once you’ve made your return on your investment, you can start to profit from your little machine. 

All it takes is some initial planning and setup, a little ongoing maintenance and monitoring, and your ATM machine business makes money while you sleep! Have you ever received a gift that can do that?

An ATM machine business is not just a gift. It’s an investment in yourself and your future. What could you do with an extra $1,000 a month? We’re sure you’ll think of something….

ATMDepot makes getting started a breeze. We’ve got all of the experience, resources, and ongoing support you need from step 1 to scaling your business! You don’t need any specific education or certification. Come as you are! 

If you are interested in making an extra few hundred dollars a month while you do other things, invest in an ATM machine. Why not? It’s Christmas! The new year is right around the corner. This could be the next step in achieving your financial goals next year.

Request a FREE startup kit today! Questions? Contact us at ATMDepot.com.

And, hey, that ATM machine business looks good on you 😉