ATM Placement Services—Right for Your Business?

ATM placement services can be a good way to attract more customers, enhance convenience, and boost profits. You could purchase a machine yourself and experience the same benefits, but do you have the time and energy for that? Free ATM placement services handle the hard work for you so that you can sit back and watch your customers take advantage of your new service offering.

If your business sees regular foot traffic—whether you run a convenience store, gas station, bar, salon, or small grocery—hosting an ATM could bring you consistent benefits with virtually no downside. Here’s how to know if an ATM placement is right for your business.

Do You Want to Increase Foot Traffic and Impulse Purchases?

When customers see an ATM on-site, they’re more likely to step inside. Even if they initially come just to withdraw cash, many end up making an unplanned purchase. According to a recent intercept survey by the public opinion company Creative Consumer Research, consumers go out of their way to use in-store ATMs. Seventy percent of respondents said they visited the store primarily to use the ATM, and 33% of ATM users made a purchase with nearly half using money they got from the ATM.

For example, a customer stopping for $40 might decide to grab a drink or snack on their way out. Over time, this can translate to meaningful increases in daily sales—especially for convenience-driven businesses.

Do You Want to Earn Passive Income Without Lifting a Finger?

Most ATM placement providers offer free installation, maintenance, and cash loading, meaning there’s no cost to you, the business owner. You simply provide the space and electricity.

In return, you can earn a commission on every transaction, creating a steady stream of passive income. The more your customers use the ATM, the more you earn, all without managing the machine yourself.

Do You Want to Enhance Customer Convenience?

Even in an increasingly digital world, many customers still prefer cash—especially for small purchases, tips, or cover charges. Having an ATM on-site saves customers a trip to the bank and keeps them spending in your location instead of leaving to find cash elsewhere. This small convenience can set you apart from competitors who don’t offer the same service.

Do You Want to Avoid Hassle and Risk?

Quality ATM placement services handle everything. They deliver, install, and set up the machine. They regularly stock the machine with cash. Maintenance and repairs are handled by the placement service, too. You also have the benefit of 24/7 customer support if you work with the right company.

That means you get all the benefits of having an ATM without the headaches of managing one yourself. It’s a truly hands-off partnership that adds value to your business.

Are You an Ideal Location for ATM Placement?

There are a few factors that can be used to determine whether a store or business is a strong candidate for an ATM. A strong candidate basically means that an ATM would do well, seeing at least a few transactions a day. 

The first criteria is consistent daily foot traffic. There needs to be enough people passing by the store or machine to increase the rate of users. The more people with access to and knowledge of the machine, the more successful it will be.

If many of your customers make cash purchases, you could be a strong candidate for ATM placement services. If someone is shopping at your location, wants to make a cash purchase, and sees an ATM, there is a greater chance they will use it. This makes cash-only businesses some of the strongest candidates. 

Businesses in locations with limited nearby access to bank ATMs have a greater need for ATM service. The farther customers have to travel for access to their accounts, the less convenient it becomes. So if your business is located where there is a gap in the market, you stand to enhance convenience as well as avoid sharing customers with other nearby competing locations.

Some of the most common examples of strong locations for ATM placement services include convenience stores, liquor stores, gas stations, bars, barber shops, nail salons, laundromats, and local restaurants. However, that doesn’t mean that you aren’t a candidate or can’t still place an ATM. It really boils down to the needs of your customers and passers by in your area.

Where Do You Start?

Are you willing to regularly fill the ATM with cash? 

Can you afford to take time out of running your business to fix an ATM error if one does occur? 

Do you want to spend time keeping the machine cleaned? 

Can you make sure it is always up-to-date with the latest software?

Do you have a few thousand dollars to spend on your own ATM equipment?

If you answer no to any of those questions above, we recommend ATM placement services. If you’re looking for an easy way to attract more customers, increase revenue, and improve service—all at no cost—ATM placement could be the perfect fit.

Partnering with a trusted ATM provider allows you to turn unused floor space into a profit-generating asset while making your business more convenient for your customers. ATMDepot makes it easy:

Simply send in your ATM Placement Request, and ATMDepot will search our repertoire of well-established and certified Independent ATM Deployers (IADs) for a representative of ours in your area. Then, once we find one, we’ll put you in touch. This IAD will be able to place an ATM in your store for free. In addition, they will assist you with the other ATM services you’d like provided, like filling the machine with cash and/or maintaining updates and cleanliness.

ATMDepot specializes in free ATM placement for high-traffic businesses. We handle everything—installation, service, and maintenance—so you can start earning more without doing more. Contact us today to see if your business qualifies for a no-cost ATM placement program.