The ATM industry remains robust, with billions in cash transactions annually across the U.S. According to recent reports, Americans made approximately 5 billion ATM transactions in 2023, and demand remains high in cash-heavy locations like convenience stores, bars, and entertainment venues. ATMs can be profitable, but it’s essential to start with a well-planned approach to avoid common pitfalls.
1. Expecting Instant Profits
Many new ATM owners think money will start flowing immediately. However, success comes from choosing the right locations and understanding transaction volume. Research areas with high foot traffic like convenience stores and bars, and take time to study your potential customers.
2. Cutting Costs by Buying Used ATMs
While used ATMs might save money upfront, older models can have hidden issues, like outdated software or frequent breakdowns. Plus, old machines may not meet today’s security standards, like EMV chip readers and PCI-compliant keypads, which protect against card fraud. Investing in a newer, compliant machine can save you future headaches and costs.
Best ATM Models to Consider:
Genmega: Known for easy maintenance, user-friendly design, and a built in camera "GenCam"
Nautilus Hyosung: High-tech, compliant models with built-in security features.
Keeping your ATM stocked with cash is essential. Each machine’s cash needs vary depending on traffic and transaction frequency, but running out of cash too often means lost business. Plan based on location, refill schedule, and holidays or events that might increase traffic. If you have multiple machines, monitoring and managing cash refills can prevent costly, unnecessary trips.
4. Skipping Required Upgrades
Compliance is crucial in the ATM business. Your machine must meet PCI standards for data security and support EMV chip cards for fraud prevention. Failing to comply can lead to fines and loss of customer trust. Newer machines are typically compliant but always check with the manufacturer.
5. Skipping Dedicated Banking Relationships
Working with a bank that understands the ATM business is essential. Many banks hesitate to work with ATM owners, but a dedicated bank account is vital for managing cash flow and establishing trust. Look into local banks or credit unions and explain your business plan to ease concerns and build credibility.
6. Setting Too Low or Too High a Surcharge
Some operators set their fees low to attract users, but this can limit profitability. Review what competitors charge in similar locations, and set a fee that provides value without cutting into your profits. Slightly higher fees are usually accepted in areas where convenience is a priority, like bars or tourist spots.
7. Choosing Low-Traffic or Inaccessible Locations
Location is everything. High-traffic areas like convenience stores, gas stations, and entertainment venues tend to yield higher transaction volume. However, low-traffic spots can be costly without foot traffic. When selecting a location, consider its visibility, competition, and whether it’s easily accessible at all times.
Steps for Finding the Right Location:
Research High-Traffic Spots: Look for convenience stores, bars, and areas with steady foot traffic.
Talk to Local Business Owners: Offer a portion of surcharge revenue as an incentive.
Check Nearby ATM Competition: Ensure your location is convenient without too many competing ATMs
Components That Boost ATM Reliability
Reliable equipment is crucial in the ATM business. High-quality machines from trusted manufacturers offer dependable performance and include necessary components like cash dispensers, secure card readers, and fast connectivity.
Cash Dispenser: Prevents jams and ensures quick transactions. Secure Keypad & Card Reader: Protects user information. Dependable Connectivity: Ensures fast, reliable transactions every time. Check ATMDepot’s Equipment Guide for compliant machines and helpful insights.
Ready to Start Your ATM Business?
With a solid plan, you can avoid these common mistakes and build a profitable ATM business. Start by investing in dependable equipment, picking high-traffic locations, and maintaining compliance for customer safety. For more resources, check out ATMDepot.com for equipment, placement tips, and guidance on setting up your ATM business.
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Are you equipped to handle your own ATM business start up? An ATM business is the ultimate side hustle because of its simplicity. But that doesn’t mean you have to go it alone. In fact, we highly recommend that you don’t. Why not learn from and rely on others with years of experience to get up and running as quickly as possible and with minimal mistakes?
If you are interested in an ATM business start up but don’t know where to begin, there are resources for that. If you don’t know how to fund an ATM business start up, there are resources for that. And if you don’t know how to maximize your profits once you’re in business—you guessed it—there are resources for that, too!
One of the best things about an ATM business start up is that it is so accessible. You don’t have to have any particular education, training, or experience to be successful! All you need to be is resourceful.
Starting an ATM business can be a profitable venture for anyone. Here are some valuable resources and tools that can provide you with the knowledge you need to get off the ground.
1. ATM Industry Resources
The ATM Industry Association (ATMIA) was created in 1997. It is a global nonprofit trade association established to service the ATM industry. It offers resources like guides on starting ATM businesses, compliance, and best practices. They also offer educational webinars and conferences.
The National ATM Council (NAC) is another nonprofit trade association that provides resources, support, and industry updates for ATM operators in the U.S. This council has dedicated itself to ethically and effectively representing the business interests of ATM owners, operators, and suppliers in their efforts to provide safe, secure and convenient delivery of cash to consumers.
However, for more personal, localized support, seek resources from other organizations and mentors, too.
2. ATM Equipment Suppliers
You can get information on ATM equipment from the major manufacturers themselves: Nautilus Hyosung, Genmega, and Hantle. Reaching out to these suppliers can provide you with information on machine costs, features, and other equipment or technical support.
ATM distributors like ATMDepot can provide you with these resources as well. ATMDepot offers a complete array of ATM equipment (new, used, and certified refurbished). This includes the full line of Hyosung, Genmega, and Triton machines as well as BITCoin sidecars, and Crypto Kiosks.
ATMDepot can quote you on any ATM machine even if it isn’t listed on the website. Simply inquire if you have a specific ATM model in mind. An ATM Machine purchase is not required for our ATM processing services.
Many distributors offer bundled services like machine equipment, transaction processing, installation, maintenance, and more. In addition to receiving equipment support, for example, ATMDepot offers free ATM processing even if you’ve already purchased equipment from somewhere else. Another benefit of purchasing equipment from an ATM distributor rather than from the manufacturer is that you can typically get a discounted price!
3. Training and Educational Resources
Websites like Udemy or Coursera may have online courses on ATM business start up basics including compliance, customer service, and technical maintenance. But to ensure you are getting the best information for your time and money, you want to seek out mentors you know you can trust.
This might be someone you know personally who has experience in the industry. Or it might be someone with an established reputation for expertise and success. Join networking groups or seek out mentors with experience in the ATM business who can provide guidance and insider tips.
Be wary of anyone promising to make you rich, though. Those ATM business “gurus” have established entire fleets of ATM machines in order to generate the thousands of dollars they advertise. That kind of profit isn’t the norm for the average ATM business operator.
Instead, seek out an ATM business mentor who can really walk you through the process from start to finish of owning and operating your first ATM machine. Then, once you start generating revenue, you can look into scaling your business.
ATMDepot.com’s own founder and CEO, Noah Weider, created the ATM Business Road Map specifically for this purpose. With decades of experience behind him, Weider is motivated by the growing need for successful local ATM business owners and a desire to help them generate residual income.
4. Support and Community Resources
You can also find support online and in your own community. Reddit has an ATM business subreddit where you can connect with other operators for advice, support, and troubleshooting. There are a number of ATM business Facebook groups like ATMDepot’s ATM Business Entrepreneurs. Even general entrepreneurial groups can be helpful.
5. Financial and Accounting Resources
ATM Business Start Up Funding Resources
You might be wondering where you’re going to get the money for your ATM business start up. Well you might not have to look very far. There are a number of ways you can start an ATM business with no money saved up. Your resources might include major credit cards; loans from friends, family, and/or a potential business partner; a line of credit with your bank; ATM leasing; or even an ATM business equipment financing program.
ATM Business Start Up Bank Account Resources
You will also need to open an ATM business bank account. Unfortunately, not all banks accommodate this. Your number one resource here is your own, current bank. Let them know what you need and find out what they can do for you. It’s a good idea to start where you already have a good, established relationship (and multiple accounts). This is imperative to a healthy ATM business banking relationship.
If your bank does not accommodate ATM business bank accounts, maybe they know of one that does. If all else fails, check out these best banks for ATM business. You can even search for the most accommodating branches in your state!
Accounting and Bookkeeping Resources
Once you start generating revenue, you’ll need to keep track of your finances. This is how you will measure your return on investment (ROI) and in turn your profit. Accounting software tools like QuickBooks, Wave, or Xero can help manage your business’s finances, track profits, and keep tabs on expenses.
But your number one resource will be your remote monitoring dashboard. This is set up by your ATM processor and keeps a digital record of all ATM activity. Use this to monitor your machine’s activity frequently so that you can make the most informed decisions about cash vaulting, address anomalies, and keep track of what goes into and what comes out of your machine and when.
6. Location Resources
You can visit your local chamber of commerce for help identifying locations that might be in need of ATM service. These could be areas that frequently experience heavy foot traffic during select events, businesses that are cash only, or new businesses that might not have been approached or sought out ATM service yet.
Google Maps is another popular resource for scoping out locations. Google Maps allows you to see where ATM service is already offered and where you might be able to fill a gap in the market. You can also use Google Maps to get street views and read reviews of businesses you might be considering approaching.
You want your ATM to get a lot of business, so locations that are popular are going to be the best ATM locations. Google, Yelp, and other reviews can let you know whether a business is one you are interested in working with. A location’s reputation could affect your own business.
Some of your best results, though, are going to come from local networking. Connect with local business owners and managers who may need an ATM in their establishment. Bars, restaurants, gas stations, and convenience stores are common ATM locations, especially ones that you frequent and have already built relationships with!
7. Marketing Resources
Once you have your equipment and you’ve found a location in which to install it, you want to draw attention to it and maybe even consider placing more machines! You can use some of the revenue generated by your first machine to do some light marketing.
It’s a good idea to have business cards and flyers printed out and ready, even before you get your first placement. ATM business cards are useful if you find yourself in an unexpected conversation. Who knows? Offer a business card, and maybe you’ll get a lead! Referrals are much easier when you have business cards at the ready.
ATM business flyers are better for leaving information behind when you are unable to speak with the location owner in person or when the location owner is hesitant. Flyers provide more information than business cards which allows location owners to think about your service and offer without the pressure of making a decision on the spot.
Services like Vistaprint or Canva allow you to create business cards, brochures, and other marketing materials to attract potential clients (businesses that may want your ATM installed). For the environmentally conscious, dot. is a new business card technology that allows you to share your details digitally from smartphone to smartphone!
And, of course, you can build your brand through any number of social media platforms. Add a link to your very own custom independent ATM deployer web page. ATMDepot’s team of professional web designers can create an affordable web design for your local ATM business and add you to the ATM Providers Near Me Directory, giving your ATM business instant credibility.
Your ATM Business Start Up Is Ready!
If uncertainty and lack of information was holding you back from getting your ATM business start up off the ground, now you have a host of resources that say otherwise. There is no shortage of information, advice, and resources available to you.
There are no secrets when it comes to starting an ATM business. At the end of the day, all you really need is a clear goal and tenacity. Thousands of people have been where you are and are eager to share their knowledge and advice. Contact ATMDepot with any questions you might have, and get started today!
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We’ve heard you! Several of our new ATM business entrepreneurs say that one of the most difficult parts of starting an ATM machine business is finding locations and closing deals with location owners (proprietors). If you want to avoid spending hundreds of dollars a month renting space for your ATM, you’ll want to find business owners who can benefit from having an ATM on-site. This creates a win-win-win scenario for you, the location owner, and the customers!
Once you locate a gap in the market—areas that might be in need of ATM service—you will need to find and then approach the owner of that location. This is the person you’ll need to strike a deal with. Here’s how to find and close deals with location owners (merchant proprietors) when starting an ATM business.
Finding Location Owners
There are many factors to consider when it comes to finding successful locations for ATM service. So after you have a list of leads—say, businesses with cash needs that are not too close to competing ATMs and are close enough to your home or work—you’ll need to get in touch with the owner or another “decision-maker.”
Whether you call ahead or stop by in person, speaking with an employee or even, sometimes, a manager isn’t enough. They can, however, help get you in contact with the owner/proprietor or decision-maker. This is the only person who really has the final say regarding adding an ATM to the location. So don’t waste your time pitching to anyone else, and don’t stop until you’ve spoken to the person in charge.
But how do you reach him or her, and what do you say when you do? ATMDepot sees so much value in cold calling as a strategy to close ATM placement deals with business owners that we’ve created a five-step process. Use these steps to guide you from researching your prospects to making the calls.
Our “ATM Cold Calling PDF Guide: How to Close Deals with Cold Calls in 5 Steps” in the Member’s Area of ATMDepot.com explains each step in detail, providing tips and advice along the way. It also includes complete scripts you can swipe so that you know exactly what to say on your calls and how to answer typical responses.
These scripts also strategically help you transition to further correspondence and eventually seal the deal. We want you to be successful in starting an ATM business. To give you an idea, here are some lines to get you started:
Scripts To Start
Introductory Pitch (Cold Approach)
This script is useful when you’re approaching a business owner for the first time when starting an ATM machine business.
Script:
“Hi [Owner’s Name], my name is [Your Name], and I run an ATM placement business. I noticed that your business has a lot of foot traffic. I wanted to offer you a way to increase revenue and customer satisfaction with no upfront costs or responsibilities. Would you be open to discussing how placing an ATM in your location could benefit your business?”
Follow-Up (If Interested):
“Great! Our ATMs can help increase foot traffic by giving customers easy access to cash, which typically encourages them to spend more money in your store. We handle everything—installation, maintenance, cash loading, and security. Plus, you can earn a portion of the fee from every transaction, so it’s an additional income stream for your business without any hassle.”
Benefits-Focused Script
Here, you emphasize how the ATM will directly benefit the business owner.
Script:
“Did you know that businesses with ATMs often see a 10–20% increase in sales? Customers with easy access to cash are more likely to spend it on high-margin items like snacks, drinks, and impulse buys. Plus, with an ATM, you’re offering an additional service that can set your business apart from competitors. We’ll take care of everything—installation, maintenance, and cash management—so you can focus on running your business. You will also experience a 10-20% decrease in credit card transaction fees since customers that prefer to pay in cash don’t like going into debt by paying with credit cards.”
Overcoming Objections
If the business owner hesitates or brings up common objections, here’s how you can respond.
Objection 1: “I don’t think I have the space for an ATM.”
“I completely understand. ATMs don’t take up much room, and we have different models that are compact and can fit into small spaces like a corner or next to the entrance. We even have wall-mounted units that don’t take up any floor space. I’d be happy to visit your store to assess the best placement so it doesn’t interfere with your current layout.”
“Security is our top priority. Our ATMs are equipped with advanced security features like tamper-proof locks, cameras, and alarms. Additionally, we monitor the machine remotely 24/7 and handle all cash replenishment and servicing, so there’s minimal risk to you.”
Objection 3: “What’s in it for me?”
“Great question. First, you’ll notice a reduction in credit card fees. If you’re getting $40 or $50 thousand in monthly credit card payments and paying 2 or 3 percent, you can potentially save a few hundred dollars a month. And, depending on the ATM usage, you can receive a portion of the surcharge fee from every transaction. An ATM can also increase foot traffic as customers become used to getting cash in a nearby secure environment versus an outdoor ATM. Customers with cash typically spend more, too, which means more revenue for your business. It’s a win-win situation.”
Closing Script (When the Owner Is Interested but Hesitant)
If they seem interested but aren’t ready to commit, you can use this script to close the deal.
Script:
“I understand you may want to take your time, but I’d like to reassure you that we make this process as easy and risk-free as possible. We don’t charge any installation fees, and you’ll save money on credit card fees and experience more cash sales as soon as the ATM is up and running. There’s no long-term commitment—if you ever feel it’s not working out, we can always remove the machine. Why not give it a try for a few months and see how it benefits your business?”
Revenue-Focused Script
If the owner is focused on financials, highlight how the ATM can create a passive revenue stream.
Script:
“With each ATM transaction, you can earn a portion of the surcharge. Even with moderate foot traffic, that income can really add up over time. For example, if just 5 people use the ATM a day, that’s 150 potential cash paying customers a month, and I’ll share a portion of the fee they pay with you. Over a year, that can add up to some nice additional income without any work on your part. Studies show that customers who withdraw cash often spend 25% of it on-site, so that’s more sales and less credit card transaction fees you’re paying.”
Trial Period Offer
If the business owner is reluctant to make a long-term commitment, offer a trial period.
Script:
“I totally understand if you’re hesitant to commit long-term without knowing the impact. How about we do a trial run for a few months? We’ll handle the setup, maintenance, and servicing, and you can see firsthand how having an ATM impacts your business. If you feel it’s not the right fit, we can always part ways with no strings attached.”
Offering to Solve Pain Points
Some businesses may have had bad experiences with ATMs or may feel that it’s unnecessary or may have had one in the past.
Script:
“I understand you may have concerns about ATMs (or you had a bad experience with your vendor), but I assure you, I pride myself on being the local ATM operator in our area and want to earn your business as well as others’. We provide top-of-the-line machines with low maintenance and handle all the management aspects like cash replenishment and security. If you’ve had issues with unreliable ATMs in the past, I guarantee I’m local, available, and won’t let you down.”
Urgency Close
If they’re interested but need a push to act quickly, create a sense of urgency.
Script:
“We currently have a few machines available that can be installed quickly. If you’re interested, I’d recommend acting soon since spots in high-traffic areas are limited. I’d hate for you to miss out on the opportunity to start earning extra revenue and benefiting from increased customer spending.”
Now, it’s important to tailor these scripts to your specific situation. For example, don’t offer to remove the machine at any time for any reason and then include a breach of contract clause in your site location agreement. Keep in mind that if you have to suddenly move your machine, you will be out of business until you find and negotiate a new location. Don’t offer it in your script if you aren’t equipped or prepared to do that! On the other hand, if you are open to it, it could make a great negotiation point.
Furthermore, you need to know precisely what ATM features and security measures you have in place. Then, refine your script to give an accurate picture of how you are prepared to handle security.
And you don’t even have to offer a share of the surcharge upfront if you don’t want to. Sometimes, the benefits of increased foot traffic, more sales, and reduced credit card fees are enough incentives.
Essentially, when starting your ATM business, you can effectively build trust and close deals with location owners by using a friendly, consultative, problem-solving approach.
Other Tips and Strategies for Starting an ATM Machine Business
A good script is great for combating any nervousness you might feel about approaching location owners. But you want to make sure you are prepared for however that conversation goes. There are a few things you can do.
First, it’s important to practice active listening when negotiating a deal. Location owners won’t want to work with you if you seem pushy or give them the impression that you’re not listening to their rejection or concerns. Don’t stick so much to a script that you fail to respond meaningfully to the lead.
Second, it’s a good idea to have business cards or fliers ready to leave behind with owners who are hesitant or want more time to think. This can help remind them of your offer so that when they are ready, they know how to contact you. A business flier or pamphlet can also contain an overview of your offer, the process, and the benefits to supplement what you deliver in your script. This way, the owner has both heard and read what you have to say.
Finally, ask for referrals! This is a simple way to turn a “no” into a “yes.” There’s another benefit to leaving something like a business card or flier behind: tell the owner to refer you to anyone who might be looking for ATM service. This can alleviate some of the pressure, too, and give the owner another way to help you out if they aren’t personally interested at the time.
Use Scripts When Starting an ATM Machine Business
If you are starting an ATM machine business and are dreading the negotiation of a location, take our advice:
Use scripts that are proven to work. You can find ATMDepot’s “ATM Cold Calling PDF Guide: How to Close Deals with Cold Calls in 5 Steps” in the Member’s Area of ATMDepot.com. This guide lets you know what to do and how to do it. Don’t let nervousness or not knowing what to say stop you from starting an ATM machine business right now.
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How much does it cost to start ATM business? Well, it depends on your goals. You might be looking for the ultimate side hustle that helps you generate a little extra spending cash or supplement your regular job. Or, you might be looking for a semi-passive income stream to replace your 9-5 grind.
Regardless of your goals, ATM business startup costs will fall into three categories: equipment, vault cash, and various operational costs. All of these costs vary from owner to owner.
Are the startup costs worth it? Can you generate enough revenue to turn a profit? Well, yes. Otherwise no one would do it! Owning ATM machines won’t get you rich. But an ATM business requires relatively little overhead compared to other small business models. And it’s difficult to lose money with an ATM business. It isn’t a matter of if you will make money, it’s a matter of when.
The sooner you reach your return on investment (ROI), the sooner you can start to turn a profit, making all of your time and effort worth it. This article will give you an idea of how much to budget to start an ATM business and the return you can expect.
Cost to Start ATM Business
Equipment
The main cost to start ATM business is the machine itself. ATM machines can range in cost from $1,000 to $8,000. But realistically, $2,000-$3,000 is the range for the most common free standing ATM machines.
There are various factors that can affect the cost of an ATM machine. For example, you can purchase new or certified refurbished equipment (this is really the only kind of used equipment we recommend). There are different sizes of machines, too. Smaller, wall-mount machines will be chapter than the bulky through-the-wall (TTW) machines.
But free standing is the most common. It holds more bills than a wall- or counter-mount which saves you time on vaulting and therefore makes more money because it can service more customers and accommodate higher withdrawal amounts. TTW machines are great for garnering 24/7 access to your ATM machine, but creating a space for this type requires construction.
Then you want to consider features. There are different brands of ATM machines and different models. Some offer features that others don’t. So which ones are the most important to you and fit in your budget?
For example, lighted keypads draw customers in at night. Signs can be added to the top of your machine to help catch the eye of passers-by. And cameras can add an extra layer of security to your business.
You’ll have to weigh the decisions of your ATM equipment purchase. Do you want to spend a little bit more for a brand new ATM machine that comes fully loaded or is it a bargain to purchase a used or refurbished machine that might need upgrades or supplemental features to draw customers?
Vault Cash
Vault cash is about $2,000 of your own money that is tied up in your business. This is the money that you withdraw from your bank and fill the machine with. This is the money that is dispensed to your customers, the ATM users.
Don’t worry: your processing company will settle these funds back to your account. But you can’t use this money for anything else because you’re out of business if you don’t have cash for your customers!
You can also hire an independent vaulter or vaulting service to take care of this for you. If you don’t have the $2,000 startup cash to vault the machine yourself, you can consider hiring this out, but over time you will end up paying more than $2,000 for this service, and it’s going to cut into your profit.
Operational Costs
What is the ongoing, operational cost to start ATM business? Again, this depends on what you decide is the most important to operating your ATM. For example, you don’t have to get insurance, but it’s a good idea to! You can typically get $1 million in general liability coverage for $400-$700 a year.
Then there’s internet service. Your ATM machine will need to connect to the internet in order to communicate with the networks and, essentially, function. The location or business where you install your machine will probably have an internet service provider (ISP) already. But what happens if they forget to pay the bill or service goes out? You’re out of business, and time is money. It is better for you to invest in your own wireless device so that you have complete control over your machine’s operation and you don’t have to wait on anyone else to solve the problem.
You will want to purchase some simple cleaning supplies to make sure your machine is always presentable and attractive to customers. And some IADs lease a space to operate their ATM from, but it typically makes more financial sense to negotiate a split of the revenue between you and the location owner so that everyone wins and is motivated to drum up business.
Mileage and gas are also considerations when it comes to regular travel to and from your machine. So you’ll want to assess the opportunities for ATM service in your area to determine whether or not it’s worth it to start an ATM business. The point of an ATM business is to generate semi-passive income. Therefore, you want your business to be as convenient and easy as possible.
Is It Worth the Cost to Start ATM Business?
One of the beautiful things about starting an ATM business is being your own boss. An ATM business is flexible, customizable, and little work (you can be making money while you sleep). For a lot of people, that’s enough motivation right there.
But it also makes it difficult to put an exact number on startup costs. We can say, though, that you’re looking at a lot less overhead than most other businesses. And if you don’t make a lot of money with your machine, you can move it to a better location! If you find a great spot where there is a demand for cash and little competition, you will make money. But how much?
Well, let’s do some more math:
Formula #1
Approximately 2-3% of people that actually see an ATM machine in an establishment will likely use the ATM. So say, for example, that your location has an average of 200 customers visiting each day. You could estimate that approximately 5 of those 200 people would use that ATM daily.
You can then take that number of people and multiply it by the amount of your surcharge ($3-$4). If you take that number and multiply it by how many days the location is open during the year, you’ll be able to estimate how much money your machine might make in a year. You can also get a monthly revenue estimate.
(5 x Surcharge Amount) x Days Open Per Year = ATM Revenue Per Year
Or, you can operate under the assumption that the number of adult patrons an establishment has in a given day—plus or minus 10%—will use the ATM on a monthly basis.
This rule of thumb is more commonly followed if the establishment accepts credit cards or gives cash back at the point of sale (POS). However, alternate payment methods will affect ATM usage but will also convert some users to cash. This also helps lower credit card fees the establishment pays. Usage could be affected by as much as 20%-40%.
# of Adult Patrons Per Day +/- 10% = # of ATM Uses Per Month
Basically, once you purchase an ATM machine and set it up with processing, it could pay for itself in less than a year if it’s in a good location. It could pay for itself in as little as a few months in a great location. After that, you begin to profit!
Is the Cost to Start ATM Business Worth It to You?
So what do you think? Does the profit potential outweigh your startup costs? Most importantly, have you spotted a gap in the market where a machine could perform really well? If so, jump on it before someone else does! There is still plenty of money to be made from an ATM business because people are still using cash. It just might depend on where you’re located and the opportunities in your area.
If you’re interested in learning more about how to start an ATM business, check out the ATM business road map which will walk you through the entire process from start to finish. Simply have questions? Contact us today to see if an ATM business might be right for you!
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In this article, we’ll tell you how to start an ATM machine business. However, this time we will focus on the requirements and process. So at this stage, you should already know what to expect from an ATM business. You’re sure that it is something you want to do. You might even already have equipment and a location.
If that’s the case, you are ready to officially get started. So what’s the first step?
Starting an ATM machine business does not necessarily require a set of steps to be completed in an exact order. Not every independent ATM deployer goes about starting an ATM business in the same way. And some “steps” can be completed concurrently.
However, when it’s all said and done, there are some things aside from purchasing an ATM machine you’ll need to do to get up and running. Here’s what that looks like:
Find a Processing Company
To start an ATM business as an independent ATM deployer (IAD), you need an ATM machine. Now, there are a lot of ways to get your hands on one. However, you can’t just purchase an ATM machine from anywhere and set yourself up in business. Your machine won’t work unless you find a processing company to connect your ATM machine to the card networks.
Can you purchase an ATM machine from anywhere? Essentially, yes. But you then need to find a processing company. Fortunately, many ATM vendors also offer processing. So you don’t have to look very far.
The processing company will help make sure your ATM machine is registered, legal, and compliant. This will require some paperwork. You need to know how to start an ATM machine business the right way so that you remain compliant with the law.
Complete Paperwork
Legal Compliance
First, you will need to provide your driver’s license to prove your identity and pass a background check. This will guarantee that you are legally allowed to run an ATM business. The banking network does not allow anyone convicted of a felony or financial crime to run an ATM business. However, you can get around this by working with a trusted friend or family member and putting the business in his or her name instead.
Your ATM provider should help ensure that you meet all federal government requirements to legally operate an ATM business. With the right ATM provider, the process should be quick and easy.
ATM Processing Agreements
Once it is certain that you meet all compliance requirements, you need to complete your equipment order form. This will indicate what equipment you want to purchase. However, if you’ve already purchased equipment from somewhere else, you will still need to indicate the cash denomination(s) you want to dispense and the surcharge fee you want to charge. This allows your machine to be programmed properly and the appropriate funds to be deposited to your bank account.
Other documentation your ATM provider will need before you get started includes an ACH form, W-9, ATM operator agreement application, ATM processing agreement, and a voided business check.
An ACH form documents your account information. You will need to provide account and routing numbers and give permission to have funds electronically transferred to your account. And since you will be earning revenue from your ATM machine, you will need to complete a W-9 form to report residuals for tax purposes.
Your ATM application is also known as the ATM Operator Agreement. This form tells banking partners who they are working with and makes sure all federal regulations are met. The ATM processing agreement, on the other hand, lists your rights and obligations as the ATM owner as well as the rights and obligations of the ATM processor. This will be the legal contract between you and the ATM processor that runs your ATM machine program. This contract also ensures your payment as agreed upon.
Finally, a voided business check verifies the legitimacy of your linked account. Your linked account must be a checking account, not a savings account.
Get an ATM Business Bank Account
You cannot use your personal bank account for vault cash or to deposit your surcharge revenue. You need a specific, dedicated bank account for your ATM business. For more detailed information about the nuanced process of opening an ATM business bank account, check out our article “The Best Banks for ATM Business”.
One of the most common questions people ask is how to start an ATM machine business without an LLC. While you can operate your ATM machine as an LLC or corporation, the most common route is to register as a sole proprietor under a “doing business as” (DBA) business name. Then, you can open your bank account under that.
Some ATM processors will license you the rights to use their name as part of your company name. This will of course require additional paperwork and a fee for usage rights. However, the nominal fee is often worth the instant credibility. You gain trust by associating your business with one that’s more established and well-known.
You can start inquiring with your local banks about their experience managing ATM business bank accounts before you complete your official ATM paperwork. This way you already have an idea of where to take your business. But you will want to have the above contracts and agreements finalized before sitting down with your banker. That way, you show that you are serious and ready to do business. You will need to be prepared with copies of your contracts when opening the account.
Secure a Location
The same is true of securing a location. You can scout for a location at any point in the process of starting an ATM business. You might want to be sure you will have a place to put the machine once you order it. But again, waiting until you have all of your contracts and agreements in place before meeting with a location owner with your proposal will increase your chances of getting someone to work with you.
In “Choosing an ATM Location: 9 Best Locations for ATM Machines,” we describe in depth the process of choosing the right location for your ATM machine. Then, when you are ready to close the deal with a location owner, you will want to have a site location agreement (SLA) drawn up and signed.
Also known as an ATM business contract or placement agreement, the SLA is a documented agreement between you—the ATM owner—and the proprietor or merchant where the ATM will be placed. When you use someone else’s business or space to house your ATM machine, you will need more than a verbal agreement.
The SLA details the ins and outs of the ATM placement and operation. This protects you if you ever have any issues working with the third party. It might include clauses that cover the responsibilities of each party, revenue split/share, length of effectiveness of the agreement, etc.
You can work with a lawyer to create a personalized contract or agreement, write your own from scratch, or use one of our templates at ATMDepot.com if you become a member. You can also find scripts there for pitching and selling your idea to business owners you’d like to work with to get them on board!
Install and Program
When all of the above is in place, you are ready to install and program your machine for use! Again, there is not just one way to do this. For example, you might have your ATM equipment delivered to your house and then move it to the location yourself. Or, you might have your ATM vendor ship the equipment straight to the location. It depends on the order you complete the process.
Furthermore, your machine might come pre-programmed from the manufacturer or vendor, or you might end up doing it yourself. You might install the machine yourself as well, or you might hire this out.
Regardless of what this part looks like for you, just know that it is possible to program and install the machine yourself if necessary. These “7 ATM Installation Tips” can help. It will cost extra to have someone do either or both for you, but it might be worth it for peace of mind.
This is the final step. Once your machine is bolted in place and programmed to dispense your chosen denomination for the surcharge fee you set, you are ready to do business!
How to Start an ATM Machine Business
To summarize, there are a few things you need to have in place to officially begin making money from your ATM business. You need to get compliant with paperwork and set up an ATM business bank account. You need to determine surcharge fee, cash denomination, and revenue share (how much goes into which accounts). And you need to make sure you are protected with an SLA.
If you want to know everything there is to know about how to start an ATM machine business all in one place, check out the ATM Business Road Map. Because there is not one way to start an ATM business, you do not have to wait until you complete the course to get started. Just refer to the information as you go! Learning from an ATM business mentor is the best way to get from A to Z as quickly as possible and with minimal mistakes. Try it risk free and get started today!
https://i0.wp.com/atmdepot.com/wp-content/uploads/2024/07/Bold-Modern-Earn-Money-Tips-YouTube-Thumbnail-1080-x-1080-px.png?fit=1080%2C1080&ssl=110801080Amber Ivenhttps://atmdepot.com/wp-content/uploads/2022/12/ATM-Depot-Logo.pngAmber Iven2024-07-29 23:17:332024-10-23 15:43:49How to Start an ATM Machine Business: Requirements and Process
